By Scott Morrison
Of DOW JONES NEWSWIRES
SAN FRANCISCO (Dow Jones)-Google Inc. (GOOG) on Monday said it had teamed up with Univision Communications Inc. (UVN) to make the Spanish-language broadcaster's videos available on YouTube in the coming months.
Under terms of the agreement, the largest Spanish-language broadcaster in the U.S. will provide YouTube with short clips and full-length programs from its three networks, Univision, TeleFutura and Galavision. The companies did not provide financial details.
The agreement is the latest that Google has signed with top content creators, such as Walt Disney Co. (DIS) and Time Warner Inc. (TWX), as YouTube strives to make the site more advertiser-friendly by carrying professional content in addition to the user-generated videos that made the Website popular.
For Univision, the deal marks the first time it has content available on any Website outside of its own properties and is expected to generate additional online-advertising dollars.
Google said in a blog post that Univision will use the Web giant's content tracking technology so it can also monetize Univision content uploaded by YouTube users.
-By Scott Morrison, Dow Jones Newswires; 415-765-6118; scott.morrison@dowjones.com