BASKING RIDGE, N.J.,
July 27, 2016 /PRNewswire/ -- Today
Verizon and award-winning actress Gina
Rodriguez kicked off Bienvenido a lo Mejor, a
nationwide campaign to engage Hispanic millennials with experiences
and connections that can fuel their fast, varied and always-on
lifestyles. For today's consumers, access to the people and
passions that matter most is essential to staying
culturally-connected and inspired. Verizon is listening to their
consumers and inviting them to win exclusive, one-on-one
experiences with some of the most exciting and inspiring
individuals in the food, entertainment, beauty and sports
worlds.
"Every day I count on my personal and professional connections
to help motivate me to be the best I can be," said Gina Rodriguez. "Whether it's a text to my
friends, calls to my family or a video chat with my director,
Verizon allows me to stay connected wherever I may be."
Gina and Verizon are asking consumers to share why they want to
connect with these individuals via Twitter or Instagram using
#LoMejorDeMi and tagging @Verizon starting today through
August 15. Consumers can enter via
videos, images or simply a written entry for the chance to win an
exclusive experience and create videos that will be socially shared
with:
- Juan Manuel Barrientos:
Get cookin' with one of Latin
America's best chefs at El Cielo, his award-winning
restaurant, in Miami.
- Alejandro Bedoya: Kick
around Miami with the U.S. men's
national star on a tour of his favorite spots, on and off the
field.
- Yasmin Maya: Learn how to
perfect your look for any occasion with popular beauty vlogger –
from a night out with friends, to a dinner date, to that important
meeting.
- Megan Nicole: From
traveling around the world to perform her hit songs to interacting
with her fans online, learn what it takes to be one of the most
recognized musicians in the digital world.
"Hispanics keep their pulse on dozens of passion points: from
friends and family to pop culture, sports and cuisine," said
Javier Andrade-Marin, Marketing
Director at Verizon. "Staying connected to the people and passions
that interest them the most is very important to their lifestyles,
and requires the strongest network, as they navigate fluidly
between all their worlds and all their interests."
Verizon Communications Inc. (NYSE, Nasdaq: VZ), headquartered in
New York City, generated nearly
$132 billion in 2015 revenues.
Verizon operates America's most reliable wireless network, with
112.6 million retail connections nationwide. The company also
provides communications and entertainment services over America's
most advanced fiber-optic network, and delivers integrated business
solutions to customers worldwide.
*Visit verizonbienvenido.dja.com for full entry rules and
submission requirements.
Verizon's Online News Center: News releases, feature stories,
executive biographies and media contacts are available at Verizon's
online News Center at www.verizonwireless.com/news. News releases
are also available through an RSS feed. To subscribe, visit
www.verizon.com/about/rss-feeds/.
Media contact:
Jessica
Thorpe
908.559.6734
jessica.thorpe@verizonwireless.com
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SOURCE Verizon