The Ira Sohn conference -- one of the most closely-watched investor conferences of the year -- kicks off Monday afternoon.

Some of the biggest names in the hedge-fund world -- Greenlight Capital's David Einhorn, Omega Advisors' Leon Cooperman, Pershing Square Capital Management's William Ackman, and many more -- will take the stage to deliver a mix of stock picks, companies they're betting against, and macro investment ideas. All of this is for the benefit of the Ira Sohn foundation, which finances initiatives to cure and treat pediatric cancer.

Stock prices will rise and fall as these investors state their opinions. MoneyBeat will bring you all the presentations live from Lincoln Center.

1:09 pm | Constructive | by David Benoit

Yum is Corvex's second-biggest position ever, he says, and says he wants to work as a "constructive" partner with the company to help change its structure.

He's off the stage now.

1:08 pm | A $130-$160 stock | by David Benoit

Meister says this would solve all Yum's structure problems, listing many of the same reasons activists point to for breakups. He says he believes Yum can grow at big numbers for years, and turns the Taco Bell slogan onto the company,instead of "Live Mas" he suggests the company "Think Mas."

He says there is 50%-90% upside by the end of next year, if the spin happens.

That math is $88 a share for the remaining company, pretty close to where it is today, and $40-$70 share for the spun off China business.

1:04 pm | Spinoff | by David Benoit

Meister proposes spinning off the Chinese operations into a separate company, that will essentially be a giant franchise of Yum that will pay a large fee to remaining legacy business.

He says this creates the franchise and praises management of China business.

1:03 pm | A Breakup Proposal | by David Benoit

Meister is about to argue for breaking up China and the U.S. businesses.

He says China results overwhelm U.S., says they are two very different business, with different investors and different structures.

This is a topic that has come up, and the company has not exactly ruled it out.

1:00 pm | The Chinese Recovery | by David Benoit

Meister says "a key to any investment in Yum is a bet on any recovery in China."

He adds that he is "confident in management and believe the recovery has begun."

Meister here is echoing a bit what fellow activist Dan Loeb wrote to his own investors Friday, when he unveiled a position as well. Both argue that the safety-concerns in China are being fixed and the brands are so important there that they will fully recover.

Meister even said he commissioned a 5-week study of consumers in China and found that 90% said KFC would recover and 95% said KFC was safest restaurant.

12:57 pm | Franchise or not | by David Benoit

Meister is talking about how rivals, including McDonald's today, are moving more toward franchised stores, with about 95% of their stores franchised as opposed to owned by the company. One reason he thinks Yum stock has trailed in recent years is a reluctance to franchise recently.

But, he adds, the Yum management team is aware of this and the reason is that China doesn't have a set franchise infrastructure.

12:54 pm | Want to play China middle class? | by David Benoit

He says Yum is a great way to play what's a growing middle class in China. KFC is a huge brand in China and Pizza Hut is big there too.

12:53 pm | $1.5 billion stake | by David Benoit

Meister says he has about 15 million shares, or $1.5 billion, enough to make him a top 5 holder.

Meister is going to discuss how Yum has a huge business in China, where there has been some issues with food quality that's sunk shares and business, but he says is on the way to being fixed.

12:51 pm | Meister and Yum | by David Benoit

Up now is Keith Meister, founder of $8 billion Corvex, and former Carl Icahn employee. A big star in activism. And he's here to talk about Yum Brands, owner of Taco Bell and Pizza Hut.

12:48 pm | More sun in the future | by Juliet Chung

"In short, we look at Qualcomm, we see a lot of similarities between the Walgreen situation," Rosenstein concludes.

12:45 pm | Long-term value | by Juliet Chung

"The stock price hasn't done much in the few weeks we've shown up," he said, saying it's not surprising because it will take years to turn around. Long-term value creation levers include returning capital (Qualcomm recently announced a share buyback--"a very good first step") as well as a cost review initiated at Jana's urging. Jana's also pushing for other changes including better exec compensation and reducing the board's size.

12:43 pm | Qualcomm's weaknesses | by Juliet Chung

Qualcomm has a bloated cost structure, too many employees, executive overcompensation and owners "with a lack of owner orientation" and R&D efforts with a poor ROI.

12:41 pm | Qualcomm | by Juliet Chung

Now he's on to Qualcomm, which activist investor Jana Partners has been pressuring to consider a breakup and other options. It's like the "old Walgreen" that needs to consider options, he says.

12:41 pm | On the upswing | by Juliet Chung

Walgreen's been moving in the right direction, he says, cutting costs, closing underperforming stores, buying back shares. It beat Street estimates for 2Q earnings, the first in years, he said.

12:39 pm | Activist influence | by Juliet Chung

Noting two board seats plus say in the next board member is a lot of say for a shareholder (he's referring to Jana, of course)

12:38 pm | Alliance alliance | by Juliet Chung

And he's singing the praises of Alliance Boots' exec chairman Stefano Pessina, which Walgreen bought part of

12:36 pm | Walgreen's woes | by Juliet Chung

Some ways Walgreen had slumped in recent years: too much middle management, with 12 layers of management between store managers and the CEO versus 5 for competitors, a failure to take into account a changing landscape (including dollar stores and online retailers) and lower margins than CVS and global competitors. It was a situation that "cried out" for an activist, Rosenstein says.

12:35 pm | Walgreen | by Juliet Chung

Rosenstein's talking about Walgreen now, where Jana won two board seats last year despite owning little more than 1% of the stock.

12:34 pm | Inside baseball | by Juliet Chung

He also suggests too much of the media covers activist campaigns like political campaigns, focusing on the horserace rather than on the substance of their suggestions.

12:33 pm | Activism's value | by Juliet Chung

Barry will be talking about the value of management teams acting like shareholders, highlighting a successful example and a company whose team needs that lens

12:31 pm | Rosenstein | by Juliet Chung

Barry Rosenstein of activist investor Jana Partners is up next.

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