Ericsson at MWC 2017: Pioneering 5G and Business Transformation
February 27 2017 - 3:05AM
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President and CEO Börje Ekholm sets tone for
Ericsson's position and strengths in the industry
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New cases presented showcasing partnerships and
innovative solutions towards digital frontier - 5G, media and IoT
capabilities at forefront
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T-Mobile, Telstra, Fox Innovation Lab and Scania
join Ericsson onstage for Media & Analyst briefing
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5G New Radio (NR) trials announced with Qualcomm
and customers NTT DoCoMo, Telstra and Vodafone
Ericsson (NASDAQ: ERIC) opened Mobile World
Congress (MWC) 2017 with three stand-out announcements featuring
partners and major customers. These included network evolution
towards 5G; an innovative new business model between content owners
and operators to bring media to people more conveniently; and
industry transformation in the transport sector.
During the Media & Analyst briefing on Monday,
February 27, Ericsson President and CEO Börje Ekholm said: "We are
currently working to set the future direction of Ericsson. It takes
grit and grace - and team spirit - to succeed on the digital
frontier. We will relentlessly push the technology frontier -
and always ask ourselves how we can make our customers more
successful. We know that it is what our customers expect from us,
what they need from us in order for us to be their best partner
also in the future.
"At Mobile World Congress 2017, we are showing
that our capabilities in 5G and those within media and transport
industries, for example, are out front and market-leading. We
are ready today. We have the full ecosystem of partners and
customers selecting us to deliver high-performance networks, media
solutions, and business models in industries such as transport," he
continued.
Following up Ericsson's launch of a suite of 5G
products and services coming to market in 2017, Ekholm announced
new 5G New Radio (NR) trials in partnership with Qualcomm: NTT
DoCoMo, Vodafone, and Telstra Australia.
Ekholm said: "5G will transform all industries,
and our customers are already gearing up for the future by evolving
their current 4G networks. This is the key foundation to enable the
automation and business transformation needed for the Internet of
Things, as well as data-hungry services like Virtual Reality and
Augmented Reality." In a new study, Ericsson foresees a 1.23
USD trillion market in 2026 to be addressed by 5G. Ekholm said:
"This means that industries see the value of 5G and we will be
there to grasp that opportunity."
Ekholm was joined onstage by Telstra CEO Andy
Penn, who said that 5G was an essential enabler for future
services, and focused especially on the new media solution
announced in collaboration with Ericsson and Fox Innovation Lab.
Hanno Basse, CTO of 21st Century Fox and Managing Director of Fox
Innovation Lab, also joined Ekholm and Penn onstage, saying the
solution will set the industry trend by bringing new content to
subscribers in a fast, convenient way.
T-Mobile's CTO, Neville Ray, talked about his own
company's plans to fortify their current LTE network in readiness
for 5G. Ray said: "T-Mobile's LTE network is the most advanced in
the US and we'll continue to deploy the latest, global leading
technologies that will create the foundation of a powerful 5G
network built for mobility. We work closely with strategic partners
like Ericsson to deliver the most advanced technologies that
enhance our customers' experience."
5G will be the technology to pioneer
transformation across all industries, and one part of Ericsson's
Hall 2 that is impossible to miss is the Scania semi-truck cab. It
served as the backdrop to announce a new Connected Vehicle
Marketplace, with Scania CEO Henrik Henriksson as guest.
Finally, Ekholm invited visitors to try out all of
the 70+ demonstrations that Ericsson is showing in its Hall 2 at
Fira Gran Via, including the tactile internet and Virtual Reality
experiences.
Ericsson at Mobile World Congress
2017
Anything can happen on the
digital frontier, a promising but undiscovered future. From
February 27 to March 2 in Barcelona, Spain, Ericsson is
demonstrating a collaborative approach and innovative solutions to
succeed in this arena.
With our customers and partners,
we work across industries, physical boundaries and perceived
limitations. Join us in Hall 2 or online during MWC 2017 and engage
in conversations and demonstrations about our favorite things: 5G;
platforms and services for IT, Cloud, Networks, and TV & Media;
connected solutions for industries; the Internet of Things; and
partnering for success.
See you there!
NOTES TO
EDITORS
For media kits, backgrounders and high-resolution photos, please
visit www.ericsson.com/press
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MORE
INFORMATION AT:
News Center
What is the Connected Vehicle Marketplace?
media.relations@ericsson.com
(+46 10 719 6996)
investor.relations@ericsson.com
(+46 10 719 00 00)
|
Ericsson is a world leader in
communications technology and services with headquarters in
Stockholm, Sweden. Our organization consists of more than 111,000
experts who provide customers in 180 countries with innovative
solutions and services. Together we are building a more connected
future where anyone and any industry is empowered to reach their
full potential. Net sales in 2016 were SEK 222.6 billion (USD 24.5
billion). The Ericsson stock is listed on Nasdaq Stockholm and on
NASDAQ in New York. Read more
on www.ericsson.com.
2. Börje Ekholm at MWC
1. Börje Ekholm at MWC
Ericsson_ShowRelease_MWC2017
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Source: Ericsson via Globenewswire
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