Coca-Cola, Parent Magazine and CVS Pharmacy Kick Off Fit Family Challenge Across the Southeast
April 30 2016 - 5:15PM
Business Wire
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Since 1886, The Coca-Cola Company has strived to support the
communities that it serves. Part of that commitment is encouraging
people to lead balanced and active lifestyles. Now, Coca-Cola has
partnered with Parent magazine and CVS Pharmacy to bring residents
across the Southeast a free, 8-week program called the Fit Family
Challenge.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20160430005026/en/
Partners of the 2016 Fit Family Challenge
include Coca-Cola, CVS Pharmacy and Parent Magazine. (Photo:
Business Wire)
“Coca-Cola believes in bringing people together for moments of
happiness,” said Alison Patient, Senior Director of Public Affairs
for Coca-Cola Consolidated. “The Fit Family Challenge is a great
way for families to jumpstart a balanced lifestyle while having
some fun this summer – and be eligible to win prizes along the
way!”
To participate in the program, residents simply sign up at
www.MyFitFamilyChallenge.com. Families then earn points, based on
participation, for a chance to win prizes during the 8-week
challenge, which runs May 1- June 26, 2016. Program participants
also receive additional wellness support via blogs, expert advice,
tips, information on free exercise classes and more.
"Since 2012, this free program has impacted thousands of
families, bringing them together for fun activities fueled by
healthy habits, and rewarding them with amazing prizes!" says Eve
White, Fit Family Challenge founder and Director of Strategic
Partnerships at Morris Media Network. "This year, we are very
excited to see the Challenge expand into five states, bringing our
message of healthy lifestyles to even more communities with the
help of our magazine partners and sponsors, Coca-Cola and CVS
Pharmacy."
States involved in the Coca-Cola Fit Family Challenge include:
Kentucky, North Carolina, South Carolina, Tennessee and
Virginia.
About Coca-Cola Bottling Co. Consolidated (CCBCC)
Coca-Cola Bottling Co. Consolidated (CCBCC) is the nation's
largest independent Coca-Cola bottler. The Company operates in 15
states, primarily in the Mid-Atlantic and Southeast, with corporate
offices located in Charlotte, North Carolina. CCBCC stock is traded
on the NASDAQ exchange under the symbol COKE.
Learn more about Coca-Cola Consolidated at
www.cokeconsolidated.com, and be sure to follow us on Facebook,
Twitter, Instagram and LinkedIn!
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version on businesswire.com: http://www.businesswire.com/news/home/20160430005026/en/
Coca-Cola ConsolidatedAlison Patient, 704-905-6684Sr. Director,
Public AffairsAlison.Patient@ccbcc.com
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