Citrix Extends Software-Defined Workplace Vision
September 18 2014 - 8:00AM
Business Wire
Citrix CEO Articulates the Path to a
Mobility-Transformed Business
This week Citrix announced to more than 100 industry analysts
the next stage in its vision for empowering people to work better.
Leading analysts from firms such as Forrester, Gartner and IDC
listened as Citrix president and CEO Mark Templeton reiterated the
company’s core belief that “work is not a place” and highlighted
how software-defined storage, datacenters, networks – and now the
software-defined workplace – are helping customers accelerate the
path to a mobility-transformed business. Templeton highlighted how
innovation around this industry imperative supports the company’s
25-year commitment to making IT simpler and people more
productive.
As IT has rapidly moved through the web, cloud and mobile eras,
people, apps and info have become increasingly more mobile. With
the trend toward “software-defined everything” (SDx), the IT
function has evolved into a strategic service delivery provider for
desktops, apps and data. By extending SDx to the entire workplace,
Citrix is helping to reinvent how people work, enabling them to
seamlessly communicate and collaborate across any device or
location, and gain borderless access to relevant data through
contextual security. As a result, meetings, communications, apps,
support, desktops, networks and servers become strategic virtual
tools for business mobility regardless of the type of cloud or
infrastructure from which they originate. Above all, a
software-defined workplace transforms traditional physical places
and resources into an all-digital virtualized workspace that
delivers consumer-like experiences to all users.
The software-defined workplace drives both human and business
outcomes, resulting in dramatic improvements across multiple
dimensions for customers. For the workforce, it means increased
productivity and maximized job satisfaction. In fact, recent
research from McKinsey Global Institute estimates that optimizing
workflows and increasing collaboration via software-based solutions
by even 20 percent can save workers up to 200 hours per year1. For
the workplace, it speeds change by making onboarding easier for
both new hires as well as in mergers and acquisitions; optimizes
human capital costs by generating higher levels of employee
engagement; accelerates leadership insights into work patterns,
tools and flows for greater efficiencies; improves disruption and
disaster readiness; and reduces carbon footprints of offices,
equipment and commuting-related travel.
Citrix enables customers to build and operate a software-defined
workplace by providing them a complete range of mobile workspace
apps and delivery infrastructure solutions that inspire delight and
are intelligently integrated, fully secured and always available.
The design principles of Citrix solutions are people-centric with
the goal to deliver value that is greater than the sum of
its parts – in sharp contrast to competitive offerings which,
in many cases, are a loose assembly of products originating in the
datacenter and solely focused on virtualizing the infrastructure
“plumbing” such as physical servers, networks and storage. By
enabling customers to leverage its solutions for app and desktop
virtualization, mobility management, networking and cloud services
to enable a software-defined workplace, Citrix will further extend
its leadership in transforming the way IT services are delivered,
managed and consumed.
“At Citrix, we have long believed that work is not a place,”
said Mark Templeton, president and CEO at Citrix. “By empowering IT
to deliver secure and irresistible experiences to their end users
and helping businesses achieve the benefits of software-defined
workplaces, we will make that mantra even more of a reality by
transforming physical places into virtual spaces. Given the central
role software plays in every business function, this has tremendous
potential to significantly shape the future of how people and
businesses work.”
“Citrix is uniquely positioned to help companies take advantage
of the emerging software-defined everything trend because it has
always focused on how people access apps and data, versus on how
the datacenter delivers them,” said industry analyst Matt Eastwood,
group vice president and general manager, Enterprise Platform
Group, IDC. “The software-defined workplace takes the idea of
best-of- breed to a new level by enabling businesses to leverage
app and desktop virtualization, mobility management, networking and
cloud services solutions to mobilize their business and people.
Once again, Citrix is improving how people get work done.”
Related Links
- Video: Mark Templeton Insights: What is
a software-defined workplace?
- Video: Citrix Customers Share the Value
of Mobile Workspaces
- Blog: The Way to a Mobility Transformed
Business: the Software-Defined Workplace
- Blog: The Software-Defined Workplace
Delivers “Consumerization” For Me. . . and IT
- Blog: Leading the Way to Mobile
Workspaces
- Announcement: Customers Worldwide Adopt
Citrix Workspace Suite to Enable Business Mobility
- Infographic: Mobile Workspaces Enable
New Ways to Work
Follow Citrix
- Twitter: @Citrix
- Facebook: Citrix
About Citrix
Citrix (NASDAQ: CTXS) is a leader in mobile workspaces,
providing virtualization, mobility management, networking and cloud
services to enable new ways to work better. Citrix solutions power
business mobility through secure, personal workspaces that
provide people with instant access to apps, desktops, data and
communications on any device, over any network and cloud. This year
Citrix is celebrating 25 years of innovation, making IT simpler and
people more productive. With annual revenue in 2013 of $2.9
billion, Citrix solutions are in use at more than 330,000
organizations and by over 100 million users globally. Learn more
at www.citrix.com.
For Investors
This release contains forward-looking statements which are made
pursuant to the safe harbor provisions of Section 27A of the
Securities Act of 1933 and of Section 21E of the Securities
Exchange Act of 1934. The forward-looking statements in this
release do not constitute guarantees of future performance. Those
statements involve a number of factors that could cause actual
results to differ materially, including risks associated with the
impact of the global economy and uncertainty in the IT spending
environment, revenue growth and recognition of revenue, products
and services, their development and distribution, product demand
and pipeline, economic and competitive factors, the Company’s key
strategic relationships, acquisition and related integration risks
as well as other risks detailed in the Company’s filings with the
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update any forward-looking information contained in this press
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development, release and timing of any features or functionality
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1 “The social economy: Unlocking value and productivity through
social technologies,” McKinsey Global Institute,
http://www.mckinsey.com/insights/high_tech_telecoms_internet/the_social_economy
CitrixJulie Geer, 408-790-8543julie.geer@citrix.comTwitter:
@CitrixPR
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