DOVER, N.J., Feb. 27, 2017 /PRNewswire/ -- Today, Casio
G-SHOCK announces its new Layered Neon Color series, which styles
the GA110 model with a dark base accented by vibrant neon colors
just in time for spring. Developed using a bi-color molding process
to showcase the various hues in the design, each watch includes an
overall matte finish, layered with pops of color on the buttons,
face, hands and underneath the band.
Inspired by the bright shades found on sneakers and athletic
apparel, the series comes in four colorways including matte black
with neon blue (GA110LN-1A), matte navy with neon yellow
(GA110LN-2A), matte green with neon orange (GA110LN-3A), and matte
grey with neon green (GA110LN-8A).
Each watch comes equipped with standard G-SHOCK technology,
including 200M water resistance and shock resistance, in addition
to magnetic resistance, an auto LED light and flash alert, world
time (29 time zones / 48 cities+UTC), 4 daily alarms,
1/1000th second stopwatch with speed indicator and
countdown timer, as well as 12/24 hour formats and a mute function
– all in a 51.2mm case.
The GA110LN-1A, GA110LN-2A, GA110LN-3A and GA110LN-8A will
retail for $120 beginning in
March 2017, and can be purchased at
major G-SHOCK retailers, including Macy's, shopcasio.com, and the
G-SHOCK Soho Store.
About G-SHOCK
CASIO's shock-resistant G-SHOCK watch is synonymous with
toughness, born from the developer Mr. Ibe's dream of 'creating a
watch that never breaks'. Over 200 handmade samples were created
and tested to destruction until finally in 1983 the first, now
iconic G-SHOCK hit the streets of Japan and began to establish itself as 'the
toughest watch of all time'. Each watch encompasses the 7 elements;
electric shock resistance, gravity resistance, low temperature
resistance, vibration resistance, water resistance, shock
resistance and toughness. The watch is packed with Casio
innovations and technologies to prevent it from suffering direct
shock; this includes internal components protected with urethane
and suspended timekeeping modules inside the watch structure. Since
its launch, G-SHOCK has continued to evolve, continuing to support
on Mr. Ibe's mantra "never, never give up." www.gshock.com
About Casio America,
Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio
Computer Co., Ltd., Tokyo, Japan,
one of the world's leading manufacturers of consumer electronics
and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators,
keyboards, mobile presentation devices, disc title and label
printers, watches, cash registers and other consumer electronic
products. Casio has strived to realize its corporate creed of
"creativity and contribution" through the introduction of
innovative and imaginative products. For more information,
visit www.casiousa.com.
FOR MEDIA INQUIRIES CONTACT:
Erica Mapa / Kellyn
Slone
Cornerstone
(212) 741-7100
Ericamapa@cornerstoneagency.com
Kellyn@cornerstoneagency.com
Sue Vander Schans / Alli Colasacco-Sharpe
CASIO AMERICA, INC.
(973) 361-5400
SVanderSchans@casio.com
AColasacco@casio.com
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SOURCE Casio America, Inc.