By Noemie Bisserbe

PARIS--Carrefour SA said Thursday it had agreed to sell a 10% stake in its Brazilian unit for 525 million euros ($654 million) to Peninsula, an investment firm controlled by Abilio Diniz.

"This transaction is a significant first step in the plan, previously announced by Carrefour group Chairman and Chief Executive Officer, Georges Plassat, to bring outside investors into the capital of its Brazilian subsidiary in order to strengthen its local ties and support its growth," the French retailer said in a statement.

Mr. Diniz, who is the chairman of Brazil's giant food company BRF SA (BRFS) previously headed that country's largest retail group, Grupo Pao de Acucar, or GPA, which is controlled by the French retail group Casino.

Mr. Diniz resigned as GPA's chairman in 2013 following conflicts with Casino after he attempted to back out of a 2005 deal to hand over control of GPA, which was founded by his family.

Casino took control of GPA, as agreed, after Mr. Diniz attempted to merge it with the Brazilian unit of Casino's rival in France, Carrefour SA.

Write to Noemie Bisserbe at noemie.bisserbe@wsj.com

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