Caribou Coffee Holds 4th Annual CoolFest; Celebrates First Day of Summer With Free Drink Giveaway

Date : 06/19/2008 @ 1:13PM
Source : PR Newswire
Stock : Caribou Coffee Company (MM) (CBOU)
Quote : 1.74  -0.23 (-11.68%) @ 4:10PM
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Caribou Coffee Holds 4th Annual CoolFest; Celebrates First Day of Summer With Free Drink Giveaway

MINNEAPOLIS, June 19 /PRNewswire-FirstCall/ -- Caribou Coffee Company, Inc. (NASDAQ:CBOU) will celebrate its 4th annual CoolFest and the first day of summer in a "cool" way by giving away FREE Fruit & Tea blended beverages between 3p.m. and 4p.m. on Saturday, June 21, 2008.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080619/CLTH064 )

Every guest that visits Caribou Coffee during that time will receive a FREE 12oz Fruit & Tea blended beverage in their choice of three flavors: White Tea & Peach, Green Tea & Mango or Red Tea & Raspberry.

"This is the 4th year that we've celebrated the start of summer with a free beverage for our customers," said Sr. Vice President of Marketing Kathy Hollenhorst. "These new and innovative Fruit & Tea beverages are sure to be a hit on this day and all summer long."

The Fruit & Tea line is new at Caribou Coffee. Blended with ice, these refreshing drinks are an ideal, healthy alternative any time of the day. They are available in:

White Tea & Peach -- Delicious fresh, ripe peaches blended with light, white tea to create a "gulpable" summer drink.

Red Tea & Raspberry -- Sweet, tart raspberry and caffeine-free red tea are blended to make for a light, sweet, invigorating summer drink.

Green Tea & Mango -- Refreshing and light Green Tea and juicy, flavorful mango are blended for a sweet and smooth summer drink.

Knowing that variety is important to customers, Caribou Coffee is also offering two smoothies: the back-by-popular demand Acai Smoothie and a new Blueberry Smoothie. A Snickers(R) Cooler and Andes(R) Mint Cooler also join the summer menu to provide a decadent sweet treat for customers.

ABOUT THE COMPANY Caribou Coffee (CBOU), founded in 1992, is the second-largest company-owned gourmet coffeehouse operator in the world based on number of coffeehouses. At Caribou Coffee, our mission statement is "an experience that makes the day better". We provide this by sourcing the highest-quality coffee in the world and craft roasting it in small batches to bring out the best in every bean. We then bring this extraordinary coffee to our customers via several channels including grocery locations, online or via our coffeehouses, which provide a relaxing escape for our customers. Caribou Coffee is committed to expanding our business by bringing this experience to new customers through multiple means without compromising our unwavering commitment to quality. Caribou Coffee is a proud recipient of the Rainforest Alliance Corporate Green Globe Award and the 2008 Roasters Choice Tasting Competition. For more information, visit http://www.cariboucoffee.com/ .

http://www.newscom.com/cgi-bin/prnh/20080619/CLTH064

DATASOURCE: Caribou Coffee Company, Inc.

CONTACT: Lauren Mihajlov, Director of Brand Marketing of Caribou Coffee,

+1-763-592-2200,

Web Site: http://www.cariboucoffee.com/

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