By Anupreeta Das 

As other investors bail out of IBM, Warren Buffett keeps piling in.

Berkshire Hathaway Inc. bought more shares of International Business Machines Corp. in the third quarter, according to a securities filing, taking advantage of the stock's slide to load up on an already large position in the technology company.

Mr. Buffett's continuing support for IBM has left many Berkshire shareholders, analysts and others scratching their heads about what the billionaire investor sees in the stock. Famously averse to technology stocks, the Berkshire chairman and chief executive officer had never made a big tech bet before IBM.

Berkshire owned about 81 million IBM shares valued at $11.75 billion as of Sept. 30, making it IBM's largest shareholder with an 8.3% stake. It first bought IBM in 2011, paying nearly $11 billion for 5.5% of the company. Berkshire increased its ownership in recent years through a mix of additional purchases and share buybacks by IBM.

During this time, IBM shares have slipped about 28%, with sales falling for the past 14 quarters. It has invested heavily in cloud computing, security and big data as its traditional hardware and related businesses falter. Some investors said they have soured on the stock mainly because they are uncertain IBM's turnaround strategy will work.

Mr. Buffett didn't respond to a request for comment.

Berkshire in the third quarter took a $2 billion book loss on the value of its IBM stake. The amount was equivalent to 15% of its cost to accumulate the stake, Berkshire said in its earnings report this month. It said it has no intention of selling the stock and expects the value of its investment not just to recover but to eventually exceed its cost.

Mr. Buffett's moves appear to have little to do with a new appreciation for the tech industry. Rather, as he wrote in his 2011 annual letter to shareholders, Mr. Buffett was attracted to IBM because of its "brilliant" financial management.

"Indeed, I can think of no major company that has had better financial management, a skill that has materially increased the gains enjoyed by IBM shareholders," he wrote. "The company has used debt wisely, made value-adding acquisitions almost exclusively for cash and aggressively repurchased its own stock."

According to a survey of 23 analysts by Thomson One, only four agree with Mr. Buffett that it makes sense to buy more shares.

"My guess is he has confidence in the management team and he believes it should be able to add value" over the long term, said Bernstein analyst Toni Sacconaghi. He said that in speaking with other investors, the "profile of the investor who is interested in owning IBM now fits the profile of the classic value investor" in the mold of Mr. Buffett. Mr. Sacconaghi has a "hold" rating on the stock.

IBM has long been one of the most active buyers of its own shares. It repurchased nearly $4 billion of shares in the first nine months of 2015. Stock buybacks are sometimes seen as a way to return cash to shareholders, similar to dividends but without the tax hit. By reducing the number of shares available for sale, buybacks also boost per-share earnings for existing shareholders.

In theory, the buybacks are supposed to increase the stock price by shrinking the supply of shares, although in IBM's case the share price has continued to decline in recent years. Analysts said the company has cut back on the number of buybacks recently.

In the 2011 letter, Mr. Buffett wrote that Berkshire and other long-term IBM shareholders benefit when the company's stock price falls because IBM buys back more shares than it would if its stock price was rising. They also continue to collect regular dividends from IBM.

The most formidable challenge for IBM is coming from cloud-computing companies that are simultaneously threatening its hardware, services and software businesses. In response, IBM has sold its unprofitable chip-manufacturing and Intel-based server businesses and invested heavily in cloud-computing services, security and products that can sift through large amounts of data.

These new businesses, which CEO Virginia Rometty has dubbed IBM's "strategic imperatives," haven't expanded fast enough to match declines in the company's core businesses. The new businesses accounted for 27% of IBM's total revenue in 2014, but their growth rate slowed slightly in the company's most-recent quarter.

"We're going to continue to drive that transformation, but we're not as far along as we would have thought," IBM Chief Financial Officer Martin Schroeter said in an interview last month.

At Berkshire Hathaway's annual meeting in May, Vice Chairman Charlie Munger acknowledged that recent advances in cloud computing have proved a mixed bag for IBM. However, he said it was still an enormous enterprise, and it helped that Berkshire bought the stock at a reasonable price.

IBM is one of Berkshire's four biggest holdings in a stock portfolio of more than $120 billion. Berkshire's positions in the other three-- American Express Co., Coca-Cola Co. and Wells Fargo & Co.--remained unchanged during the third quarter.

Berkshire cut its stakes in Goldman Sachs Group Inc. and Wal-Mart Stores Inc. Mr. Buffett said in a television interview Monday that he sold those stocks to help pay for the pending $32 billion acquisition of Precision Castparts Corp.

Robert McMillan contributed to this article.

Write to Anupreeta Das at anupreeta.das@wsj.com

 

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(END) Dow Jones Newswires

November 16, 2015 19:14 ET (00:14 GMT)

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