By Dana Mattioli, Dana Cimilluca and Shayndi Raice 

Broadcom Corp. is in advanced talks to be bought by Avago Technologies Ltd., in what would be the latest in a recent string of mergers in the semiconductor industry.

It isn't clear what terms the companies are discussing or when a deal could be inked--if there's one at all--but Broadcom had a market value of $28 billion as of Wednesday afternoon. Avago's was about $34 billion.

Following The Wall Street Journal's story on the talks, shares of Broadcom closed up 22% to $57.13, while Avago gained 7.8% to $141.49.

Broadcom, based in Irvine, Calif., makes chips for about half of the world's tablets and smartphones. The company counts Amazon.com Inc., Apple Inc. and DirecTV as customers, according to its website. Broadcom had $8.4 billion in sales in 2014.

Avago designs, develops and supplies analog, digital and mixed signal chips geared toward the wireless-communications and enterprise-storage markets, according to its website. The company was founded in 1961 and is based in San Jose, Calif., and Singapore.

The semiconductor sector has been consolidating at a fast clip this year. In March, NXP Semiconductors NV agreed to buy Freescale Semiconductor Ltd. in an $11.8 billion deal. Intel Corp. is in talks to buy Altera Corp., which has a $14 billion market value. Meanwhile, Qualcomm Inc. has come under pressure from activist investor Jana Partners LLC, which is pushing the chip giant to pursue a breakup, among other actions.

In Broadcom, Avago would gain a company with a dominant position in many kinds of communications chips, including chips for Ethernet networking devices, Wi-Fi chips for smartphones and personal computers, and modems used by cable and telecom companies to deliver broadband Internet access.

But the company never boasted the kind of proprietary intellectual property that chip makers like Intel and Qualcomm have used to fence off competitors. Broadcom, its executives admit, has prospered largely by exploiting technologies that became industry standards at a rapid rate, updating its products steadily to keep pace.

The company also has engaged in considerable acquisition activity of its own to expand its product line, including a $3.7 billion deal in 2011 to buy Netlogic Microsystems Inc.

Broadcom was co-founded in 1991 by a team led by engineers Henry Samueli, who remains chairman and chief technology officer, and Henry Nicholas, a former CEO who stepped down in 2003. Mr. Nicholas held about 25% of Broadcom's voting shares as of the end of March, according to the company's most recent proxy statement. Mr. Samueli held about 22%.

--Don Clark contributed to this article.

Write to Dana Mattioli at dana.mattioli@wsj.com, Dana Cimilluca at dana.cimilluca@wsj.com and Shayndi Raice at shayndi.raice@wsj.com

Access Investor Kit for Avago Technologies Ltd.

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=SG9999006241

Access Investor Kit for Broadcom Corp.

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=US1113201073

Subscribe to WSJ: http://online.wsj.com?mod=djnwires

Broadcom (NASDAQ:AVGO)
Historical Stock Chart
From Mar 2024 to Apr 2024 Click Here for more Broadcom Charts.
Broadcom (NASDAQ:AVGO)
Historical Stock Chart
From Apr 2023 to Apr 2024 Click Here for more Broadcom Charts.