Today ASI Business Solutions, Inc., the pioneers of Precision
Intelligence™
formally announced that Bristol-Myers Squibb (NYSE:BMY) has joined the
ranks of those pharmaceutical companies who rely on ASI’s
solutions to optimize sales force effectiveness and increase market
share.
The selected combination of ASI software will provide BMS US
Pharmaceuticals organization the ability to assess their sales and
marketing activities using real time data, identify areas that require
immediate attention and deliver consistent interpretation of the data
that provides a framework for success. In addition, ASI will also
provide a comprehensive set of support services to reduce the costs
required for operation.
ASI’s solution is role based, making it not
only a valuable business tool for the field sales force and home office,
but also managed markets. A critical success factor for the Managed Care
Account Executive is the ability to work with the sales organization to
maximize product access.
“Our partnership with ASI in building an
integrated Reporting and Analytics Tool capabilities will enhance our
communication effectiveness with our sales partners in driving overall
product performance,” said John Bardi, Vice
President of USP Managed Market Sales.
“This improves our ability to quickly evaluate
our business and rapidly make changes,” said
Murdo Gordon, Vice President, East Area, Cardiovascular and Metabolics. “It
was also imperative that we work with a company who truly understands
pharmaceutical sales and marketing. After extensive evaluations we found
that ASI had the experience, functionality and real time analytics to
drive business forward.”
“Because of ASI’s
architecture, we have the ability to take massive amounts of data from
unlimited sources and deliver the information in one solution to all
users without the need to be connected to a server,”
said Mike KinKade, Director of Business Intelligence Systems.
Jim Alonso, CEO of ASI said “By implementing
our advanced analytic and reporting solutions, BMS will be able to take
advantage of our tightly integrated, powerful and highly actionable
business management tools designed to alert, inform and guide their
business. We are pleased to have been chosen by BMS for their business
intelligence needs and look forward to supporting their business vision.”
About Bristol-Myers Squibb
Bristol-Myers Squibb Company is a global biopharmaceutical and related
health care products company whose mission is to extend and enhance
human life.
About ASI Business Solutions, Inc.
Since 1990, ASI Business Solutions, Inc. www.asi-solutions.com
has been designing and delivering innovative solutions for
Pharmaceutical Sales and Marketing organizations. Their knowledge,
experience, and devotion to designing the best solutions have kept their
loyal customers ahead of the competition. ASI prides itself on
innovation and truly delivering solutions that address the business
needs of their customers.
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