SEATTLE, WA--(NewMediaWire - Mar 11, 2016) - Baristas Coffee Company, Inc. (OTCQB: BCCID), "Seattle's World Famous Costume Coffee," announced today that it was featured on the "Under the Radar Minute" aired nationally on Bloomberg and CNBC on the financial news networks. This week the multi-billion Branded Beverage sector led by such household names such as Pepsi, Coca Cola and Starbucks singled out Baristas as a company with a great management team and a strong revenue model emerging as a solid candidate for investment where valuations are expected to increase exponentially in the coming years.

The segment mentioned that Baristas is currently experiencing rapid growth through sales of their specialized retail products. In addition, it states "Baristas just partnered with Amazon introducing the only White Coffee Keurig 2.0 compatible cups available on Amazon worldwide.

"Initially selling out within the first few hours of being available is a positive sign that Baristas is the clear leader in the newest coffee craze coming out of Seattle. Announcing a massive international distribution agreement into Mexico and positioning into Thailand Baristas is well situated to be a growth leader of the sector."

White Coffee is a rarity and is developed using a slow and low heat roast that preserves a much higher caffeine level than a traditional roast. Because the beans have been under-roasted, white coffee has a lighter taste than traditional coffee and is described as both neutral and nutty.

Barry Henthorn, CEO, commented, "Bloomberg and CNBC have a tremendous audience and to be mentioned in the same feature with such iconic brands such as Pepsi, Cocoa Cola, and Starbucks to a national audience is extremely flattering. Baristas continues to expand its brand establishing itself in coffee centric products increasing its revenue and diversity of income. The "Under the Radar Minute" has been following Baristas and our progress for some time and we are very pleased to have been featured on their special segment covering the branded beverage sector."

About Baristas Coffee Company (BCCID): Headquartered in the Seattle, Washington area, Baristas Coffee Company, Inc. was formed to create a national brand of drive-thru espresso stands. BCCI is accomplishing this by acquiring established businesses that fit its model, opening new locations, and by franchising. Baristas has separated itself from the competition with its "theme" of joining attractive female baristas in entertaining costumes preparing the finest beverages available on the market. Baristas can currently be found in five greater Seattle area locations as well as in Florida, and Montana. Your state, Coming Soon!

For more information on this fascinating concept please visit us at www.baristas.tv