By Rory Gallivan 

LONDON-- Ball Corp. has agreed a GBP4.4 billion ($6.7 billion) acquisition of Rexam PLC after the board of the U.K.-based can maker accepted a sweetened takeover offer to create one of the world's biggest players in the consolidating consumer-packaging industry.

The acquisition, if approved by shareholders and regulators, could create a heavyweight rival for Philadelphia-based Crown Holdings Inc. which has just completed an important acquisition of its own, Empaque, a Mexican can and bottle maker, bought from Dutch brewer Heineken NV for $1.23 billion.

Rexam said on Thursday that its board has recommended the improved takeover offer from the 135-year-old, Broomfield, Colo.-based company.

The offer, made up of 407 pence a share in cash and 0.04568 of a new Ball share, values Rexam at 628 pence a share. The offer price is some 3% better from Ball's original 610 pence-a-share approach , and a 40% premium to Rexam's price before the initial offer was made Feb. 5.

Ball's purchase would combine two of the world's largest can makers, which together with Crown, account for more than 60% of global beverage can volumes, and close to 90% in Europe, North and South America, according to Rexam's website. Rexam's customers include customers include Coca-Cola Co. and PepsiCo Inc.

"The combination of Ball and Rexam creates a global metal beverage-packaging supplier capable of... generating significant shareholder value," said Ball Chief Executive John Hayes in a statement.

Analysts have expressed concern the deal could run into regulatory problems because of the companies' high market shares in territories such as the U.S., Europe and Brazil.

Rexam Chief Executive Graham Chipchase said he is confident regulators will approve the deal despite the two companies' large share of the global market. "Ball [is] very strong in South East Asia in China, we're very strong in places like Russia and northern Europe...there's not as much overlap as you might think," Mr. Chipchase said.

Rexam has negotiated a "break fee," requiring Ball to pay GBP302 million, equivalent to 7% of the deal's value, to Rexam should the tie-up falls through for regulatory reasons.

While the transaction remains subject to regulatory approvals, Ball expects that it will get the necessary clearances in the first half of 2016. One of the conditions of the deal going ahead is that regulators don't require the combined company to dispose of assets worth more than $1.58 billion a year in revenue, Ball said.

Ball said the two companies have complementary product offerings and strong cultural compatibility, and that the combined company would have pro forma 2014 revenue of about $15 billion and approximately 22,500 employees across five continents.

The U.S. company said the deal would achieve $300 million of synergies by 2018, cutting costs in areas such as administration, sourcing and freight and logistics. Rexam's Mr. Chipchase said it was too early to give details of any redundancies if the takeover goes ahead or of the management structure of the enlarged group.

News of the higher offer came as Rexam reported a net profit of GBP357 million for the year ended Dec. 31, up from GBP95 million the previous year, despite lower revenue of GBP3.83 billion, compared with GBP3.94 billion in 2013.

Initial reaction from analysts indicated Rexam shareholders are doing well out of the transaction. "We think this is a good deal for Rexam shareholders," said analysts at Oriel Securities, noting pressures it faced as a stand-alone business such as high aluminum prices, currency volatility and pricing pressure from customers.

Tough conditions would have made it difficult for Rexam to fight for a higher offer, said analysts at Jefferies. Rexam's strong performance compared with rivals in some markets may have helped Rexam argue for a higher offer than the initial 610 pence-a-share proposal.

Write to Rory Gallivan at rory.gallivan@wsj.com

Access Investor Kit for Rexam Plc

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=GB00BMHTPY25

Access Investor Kit for Heineken Holding NV

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=NL0000008977

Access Investor Kit for Heineken NV

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=NL0000009165

Access Investor Kit for Ball Corp.

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=US0584981064

Access Investor Kit for Crown Holdings, Inc.

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=US2283681060

Access Investor Kit for Heineken NV

Visit http://www.companyspotlight.com/partner?cp_code=P479&isin=US4230123014

Subscribe to WSJ: http://online.wsj.com?mod=djnwires

Crown (NYSE:CCK)
Historical Stock Chart
From Mar 2024 to Apr 2024 Click Here for more Crown Charts.
Crown (NYSE:CCK)
Historical Stock Chart
From Apr 2023 to Apr 2024 Click Here for more Crown Charts.