Avid Pro Tools Gets Boost on New iMac Pro
December 20 2017 - 8:00AM
Avid® (Nasdaq:AVID), a leading global media technology provider for
the creation, distribution and monetization of media assets for
global media organizations, enterprise users and individual
creative professionals, today announced the availability of a new
version of Pro Tools® optimized for High Sierra 10.13.2, and
introduced new video file support for post-production workflows,
empowering users to tackle the most demanding audio post production
and music creation projects with ease. Powered by MediaCentral®,
the industry’s most open, tightly integrated and efficient platform
designed for media, the latest version of Pro Tools gains a
significant boost in playback performance with the new iMac Pro.
Additionally, Pro Tools now enables more native AAX plug-ins
within a session than ever before, enabling users to produce music
with a greater number of virtual instruments and increase EQ,
compression, and effects on their sub mixes. Users can run up to
36% more plug-ins on an 8-core iMac Pro and up to 62% more on a
10-core model, compared to the 27-inch iMac with Retina 5K display
(2017) with Core i7 processor.
“The latest version of Pro Tools is packed full of
enhancements,” said Rob D’Amico, director of Pro Audio Market
Solutions at Avid. “Pro Tools’ Mac support underscores Avid’s
commitment to giving the creative community the freedom to take
full advantage of Apple’s most powerful Mac ever to deliver the
most powerful, efficient and integrated DAW for audio post
production and music creation.”
AvailabilityPro Tools 12.8.3 is now available.
For more information, visit http://www.avid.com/pro-tools.
About AvidThrough Avid Everywhere®, Avid
delivers the most open and efficient media platform, connecting
content creation with collaboration, asset protection,
distribution, and consumption. Avid’s preeminent customer community
uses Avid’s comprehensive tools and workflow solutions to create,
distribute and monetize the most watched, loved and listened to
media in the world—from prestigious and award-winning feature films
to popular television shows, news programs and televised sporting
events, and celebrated music recordings and live concerts. With the
most flexible deployment and pricing options, Avid’s
industry-leading solutions include Media Composer®, Pro Tools®,
Avid NEXIS®, MediaCentral®, iNEWS®, AirSpeed®, Sibelius®, Avid
VENUE™, Avid FastServe™, Maestro™, and PlayMaker™. For more
information about Avid solutions and services,
visit www.avid.com, connect with Avid
on Facebook, Instagram,
Twitter, YouTube, LinkedIn, or subscribe to Avid
Blogs.
© 2017 Avid Technology, Inc. All rights reserved. Avid, the Avid
logo, Avid Everywhere, Avid NEXIS, Avid FastServe, AirSpeed, iNews,
Maestro, MediaCentral, Media Composer, PlayMaker, Pro Tools, Avid
VENUE, and Sibelius are trademarks or registered trademarks of Avid
Technology, Inc. or its subsidiaries in the United States and/or
other countries. All other trademarks are the property of their
respective owners. Product features, specifications, system
requirements and availability are subject to change without
notice.
PR Contact:Avid
Amy Paladino
amy.paladino@avid.com +1
617-733-5121
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