By Julie Steinberg 

Ally Financial Inc.'s chief executive Thursday reacted angrily to General Motors Co.'s decision to squeeze the lender out of a lucrative leasing business and vowed to overcome getting jilted by the firm's former parent.

Ally, which derives billions of dollars in revenue from the car-leasing business, is being pushed out of a large chunk of that business after GM announced that it will exclusively use its lending arm for some of its biggest brands such as GMC and Buick.

Ally executives spent much of Thursday explaining to analysts and investors how they will deal with being cut out of the loop--and expressing frustration that the business is now off-limits.

"What pisses us off is when we don't get the chance to compete" on a level-playing field for the business, said Chief Executive Michael Carpenter, on a conference call with analysts.

"While we were not surprised by the idea of GM" expanding its in-house financing arm, Mr. Carpenter said, "we were surprised that they would exclude any competition in the lease space."

Ally, he added, "has done such a great job for them" in the past.

A GM spokesman said the company's move "is a natural evolution of their support for GM's business in the U.S. and is consistent with our strategy to provide customers with transparent, competitive financing products."

Leasing deals make up a substantial portion of U.S. auto financing, and auto makers often subsidize the leases by giving lenders--including nonaffiliated banks like Ally--financial support. Detroit-based Ally, formerly known as GMAC and spun off from GM in 2006, is among the largest U.S. auto lenders.

But GM said earlier this month it would rely on its GM Financial lending arm as the exclusive provider of subsidized leases at GMC and Buick dealers, with plans to eventually extend the arrangement to Chevrolet and Cadillac.

Ally's originations for leases of three brands of GM cars totaled $5.2 billion in 2014, or 13% of its total originations.

Ally, which on Thursday reported a 70% rise in profit for the fourth quarter, said it would find ways to recover the lost revenue and isn't revising its forecasts. The firm's shares dropped 2.2%, to $19.58.

GM's move marks a fresh challenge for Ally, which has been trying to transform its business and move beyond the adversity of recent years.

In the wake of the financial crisis, the firm received three bailouts totaling $17.2 billion. The U.S. Treasury sold its remaining stake in Ally last month, completing a process that saw the firm deliver mostly profitable quarters since 2009.

In its most recent quarter, Ally's core auto-lending business, which has been supported by strong auto demand in the recovering U.S. economy, posted pretax income of $396 million, up 45% from a year earlier. Consumer auto-loan originations rose 10% to $9 billion.

Mr. Carpenter said that while he expects leasing to shrink as a percentage of the overall business, he also expects that to free up opportunities in other parts of the business.

Ally said that it will still target the high-$30 billion range for auto originations on a yearly basis. Ally has in the past had a tight relationship with Fiat Chrysler Automobiles.

In an interview, Mr. Carpenter said Ally will expand relationships with other dealers as well as other auto makers. "It's not real hard to believe that we can replace that [lost] business with other business," he said.

Separately, Ally executives said the firm will contemplate assets outside of the automobile industry now that it no longer accepts money from the government. The firm plans to expand in jumbo mortgages, for example. "Now that we are no longer a TARP institution, we have a lot more freedom to...play a little offense," said Chief Financial Officer Christopher Halmy.

During the fourth quarter, Ally purchased $750 million of "jumbo" mortgages--loans that exceed $417,000 in most places and $625,500 in high-price areas--as part of an investment strategy, Mr. Halmy said, adding that high-quality jumbo mortgages is a profitable business with a good return on equity.

Ally's mortgage portfolio totaled $7.3 billion at the end of the most recent quarter, down from $8 billion a year earlier. During the quarter, the firm moved about $600 million in mortgages out of the portfolio and will consider selling them this year.

A spokeswoman said the firm won't originate or service the jumbo loans it just acquired. "We are not looking to re-create the mortgage business that once existed," she said.

Since its third bailout in late 2009, Ally shed the troubled subprime-mortgage business that was the main source of its financial problems.

Overall, Ally posted earnings of $177 million, up from $104 million a year earlier. On a per-share basis, earnings were 23 cents, compared with a loss of 78 cents a year earlier. Excluding certain items, earnings were 40 cents a share, the same as what analysts had expected, according to Thomson Reuters.

John Stoll and Michael Calia contributed to this article.

Write to Michael Calia at michael.calia@wsj.com

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