CAMBRIDGE, Mass., Feb. 26, 2015 /PRNewswire/ -- Akamai
Technologies, Inc. (NASDAQ: AKAM), the leading provider of cloud
services for delivering, optimizing and securing online content and
business applications, today announced the formation of a new
business unit intended to design and develop new technologies to
directly address the needs of mobile network operators (MNO) and
mobile device manufacturers. The new organization, headed by Vice
President and General Manager, Lior
Netzer, was created to serve as a center of excellence for
inventing, incubating, and launching new mobile products
designed for mobile networks and device manufacturers; as well as
develop new mobile edge technologies intended to enhance and
differentiate existing Akamai products through tighter integration
with mobile networks.
One of the first innovations being introduced by the Emerging
Mobile Business Unit is the Akamai Mobile Edge (AME). A cloud-based
software platform, AME is designed to simplify the integration of
the mobile ecosystem through a single interface that externalizes
valuable network assets to third-party applications and mobile web
development. The approach is intended to allow MNOs to more easily
develop new and smarter mobile CDN services by becoming more
content-aware and to allow Internet services to more intelligently
deliver content by becoming network and device-aware.
Akamai will demonstrate the first integration of AME with Cisco
at the Akamai booth at Mobile World Congress 2015, Hall 3 – Booth
3B30. The demonstration is intended to showcase a scenario,
involving Mobile Network Aware Video. Akamai plans to
leverage the policy intelligence of Cisco Policy Suite for Service
Providers to deliver video content to the subscriber's device that
is network-aware in an effort to provide a great end user
experience. It is intended that the end-user will continue to
see uninterrupted video playback regardless of the underlying
network load and independent of the handset capabilities.
Other applications that may be possible through the development
of AME include:
- Predictive Video over Cellular – Designed to help MNOs
more effectively use their off-peak cellular capacity, while better
managing demand for video traffic and providing an ideal video
quality experience, Predictive Video over Cellular is designed to
make use of cellular load prediction to pre-position personalized
video content to the mobile subscriber's device based on available
cellular capacity or over a Wi-Fi connection.
- Mobile Performance Analytics – Based on Akamai's proven
Real User Monitoring capabilities and media viewer diagnostics
technology, Mobile Performance Analytics is intended to provide
MNOs with performance data collected from actual end‑user devices.
Combing web performance data with media analytics can help MNOs
better understand how websites load and videos play on the end-user
device and provide a more accurate representation of the subscriber
experience.
"The Emerging Mobile BU is all about taking what we've learned
during the past 15 years of making the Internet fast, reliable and
secure and applying that knowledge and expertise to the cellular
network," explained Netzer. "Technologies such as the Akamai Mobile
Edge, and the services it can support, are an important way in
which Akamai can help MNOs and others in the mobile ecosystem
provide an exemplary subscriber experience."
About Akamai
Akamai® is the leading
provider of cloud services for delivering, optimizing and securing
online content and business applications. At the core of the
Company's solutions is the Akamai Intelligent Platform™ providing
extensive reach, coupled with unmatched reliability, security,
visibility and expertise. Akamai removes the complexities of
connecting the increasingly mobile world, supporting 24/7 consumer
demand, and enabling enterprises to securely leverage the cloud. To
learn more about how Akamai is accelerating the pace of innovation
in a hyperconnected world, please visit www.akamai.com or
blogs.akamai.com, and follow @Akamai on Twitter.
Contacts:
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Rob
Morton
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Tom Barth
|
Media
Relations
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Investor
Relations
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617-444-3641
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617-274-7130
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rmorton@akamai.com
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tbarth@akamai.com
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SOURCE Akamai Technologies, Inc.