By Don Clark 

LAGUNA BEACH, Calif. -- Internet giants, armed with a new breed of chatbots, are stepping up a war over messaging services that increasingly hold the key to controlling customer relationships.

But these technology trendsetters are missing a chance to tailor services to a large audience of low-income people or those in unconventional households.

These are two of the main trends highlighted in a detailed review of the tech-and-media landscape by technology strategist Michael Wolf on Tuesday for WSJDLive, The Wall Street Journal's global tech conference. Mr. Wolf, a onetime Yahoo Inc. board member and president of MTV Networks, now runs New York-based consulting firm Activate Inc.

His 177-slide presentation describes a fast-changing landscape that will get harder for advertising-supported content companies while enriching digital gatekeepers such as Alphabet Inc.'s Google, Facebook Inc., Apple Inc., Amazon.com Inc., and Microsoft Corp.

Scroll to view slides from Michael Wolf's presentation at WSJDLive 2016.

Write to Don Clark at don.clark@wsj.com

 

(END) Dow Jones Newswires

October 25, 2016 19:08 ET (23:08 GMT)

Copyright (c) 2016 Dow Jones & Company, Inc.
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