By Matthew Dalton 

PARIS--Insurance giant AXA on Tuesday released its strategic plan for the next four years, saying it will cut costs, expand in higher-growth regions such as Asia and use digital technologies to offer more services to clients.

The announcement is part of a plan to boost growth after eight years in which record-low interest rates have weighed on the earnings of AXA and other insurers. The industry relies on bond yields to generate a large chunk of its profit from reinvesting huge stockpiles of cash.

The Paris-based company set out a number of targets for the period through 2020. It aims to boost underlying earnings per share by 3%-7% each year through 2020, generate free cash of between EUR28 billion ($31.72 billion) and EUR32 billion and cuts costs by EUR2.1 billion.

Investors were unimpressed with the plan in early trading Tuesday, sending AXA's shares lower.

"Overall, the business plan had not quite met our expectation but will be seen as realistic in the current yield climate," analysts at Jefferies Group wrote.

AXA said its targets assumed that interest rates would remain at current historically low levels.

The company is pushing to use digital technologies to evolve from a business that merely accepts premiums and pays claims. AXA wants to use digital technologies help clients avoid health and other risks, and sell more services to them after a payment is made.

"It's still easier to buy a book on Amazon than buying insurance, even from AXA," said Emmanuel Touzeau, AXA's director of communication.

With new regulations in force requiring insurance companies to hold more capital backing traditional insurance products, AXA said it would be focusing on different products that require that firm to put up less capital. These include so-called unit linked plans, which simultaneously provide insurance coverage and allow the holder to invest in stocks.

Write to Matthew Dalton at Matthew.Dalton@wsj.com

 

(END) Dow Jones Newswires

June 21, 2016 04:28 ET (08:28 GMT)

Copyright (c) 2016 Dow Jones & Company, Inc.
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