100 More Retailers Go Global with the Pitney Bowes Complete Cross-Border Solution
January 15 2018 - 9:00AM
Business Wire
Brayola, Frame, Good American, Guess Connect,
Gc Watches, Katy Perry Collections, and Vineyard Vines among the
250+ retailers expanding cross-border with Pitney Bowes
Pitney Bowes (NYSE: PBI), a global technology company that
provides innovative products and solutions to power commerce today
at NRF 2018 celebrated the 250-plus retail brands who are now
selling internationally with the help of the Pitney Bowes
Complete Cross-Border solution. This includes the 100-plus brands
Pitney Bowes has added to the platform since acquiring Borderfree
Inc. in 2015.
Brayola, Frame, Good American, Guess Connect, Gc Watches, Katy
Perry Collections, and Vineyard Vines are among the leading retail
brands working with Pitney Bowes to expand internationally, drive
consumer demand, and provide a seamless, localized online shopping
experience in markets around the world. With globally optimized
ecommerce websites, these retailers can now offer their products to
an international customer base, guarantee fully landed costs at the
time of purchase, and allow shoppers to pay in local
currencies.
“It is both a privilege and a great responsibility to help bring
many of the world’s most coveted fashion and retail brands to a
global audience,” said Lila Snyder, Executive Vice President and
President, Commerce Services, Pitney Bowes. “We’re helping these
retailers reduce the complexity of expanding cross-border by
managing everything from demand generation, to website
localization, to fully landed costs, compliance, payments,
logistics and inventory management, shipping and returns, and
customer care.”
According to the 2017 Pitney Bowes Global Ecommerce Study, more
than 70% of online shoppers made a cross-border purchase in the
past 12 months. In response, more than 93% of retailers either have
a cross-border business today, or plan to launch one in 2018.
“We trust Pitney Bowes, not only to help us grow, but to protect
the strength and integrity of our brands in a complex global
marketplace,” said Alison Marsh, Director of E-commerce at Sequel
for GUESS Connect & Gc Watches. “We’re pleased to bring our
watches and accessories to a global customer base.”
“When we founded Vineyard Vines in 1998, cross-border wasn’t on
our radar. We were focused on building our brand,” said Ian Murray,
Co-Founder and CEO, Vineyard Vines. “Today, new technologies and
partners like Pitney Bowes make it easy to manage the complexity of
translations, currencies, duties and taxes. We see great
opportunity in localizing our domestic website for international
consumers. Taking the Vineyard Vines brand global is an important
milestone for us.”
“As the world’s smartest personal bra shopper, a seamless
international shopping and shipping experience is essential for us
and for our customers,” said Orit Hashay, Founder and CEO, Brayola.
“Pitney Bowes has proven that it is the right partner to extend our
global ecommerce reach, which is why we chose them over other
ecommerce solution providers. Their exceptional data-driven
marketing expertise and well-respected name in the ecommerce
industry will help Brayola target an international
clientele. We are confident the Pitney Bowes team will
contribute great value to Brayola’s sales, marketing and technology
initiatives as we continue to grow our international customer
base.”
Pitney Bowes’ Complete™ Cross-Border offering is the industry’s
most proven, capable and scalable end-to-end global ecommerce
solution that can handle all facets of enterprise retail
cross-border expansion. Pitney Bowes recently earned the number one
ranking for international ecommerce and fulfillment technology in
the 2018 IR1000 Vendor Report published by Internet Retailer.
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company powering
billions of transactions – physical and digital – in the connected
and borderless world of commerce. Clients around the world,
including 90 percent of the Fortune 500, rely on products,
solutions, services and data from Pitney Bowes in the areas of
customer information management, location intelligence, customer
engagement, shipping, mailing, and global ecommerce. And with the
innovative Pitney Bowes Commerce Cloud, clients can access the
broad range of Pitney Bowes solutions, analytics, and APIs to drive
commerce. For additional information, visit Pitney Bowes, the
Craftsmen of Commerce, at www.pitneybowes.com.
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Pitney BowesBrett Cody, 203-218-1187Brett.Cody@pb.com
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