Yahoo Announces Agenda for February 18th Mobile Developer Conference
February 08 2016 - 9:00AM
Business Wire
CEO Marissa Mayer will open event focused on
mobile development best practices and insights
Yahoo Inc. (NASDAQ:YHOO) today announced the agenda for Yahoo’s
third Mobile Developer Conference to be held February 18th in San
Francisco. Throughout the conference, developers will hear from
some of the most talented leaders in the industry on the pressing
topics facing the mobile developer community, such as mobile
monetization and user acquisition.
Yahoo CEO Marissa Mayer will kick off the event, followed by a
State of Mobile address from Simon Khalaf, SVP of Publisher
Products. The next group of presenters will offer a deep dive on
several advancements to the Yahoo Mobile Developer Suite and a look
into the State of Native Ads. The morning will close with a panel
discussion on the increasing usage and trends around ever-popular
messaging apps.
After-lunch sessions will explore the ways time-strapped
developers can leverage Tumblr for an effective content marketing
solution, and they will provide a debrief on findings from Yahoo’s
App Lifecycle study. The rest of the afternoon will include
insights on how to grow, retain and monetize users on mobile.
“In 2015, Yahoo supported hundreds of thousands of mobile
developers in creating, growing and monetizing apps through our
mobile developer suite,” said Simon Khalaf, SVP of Publisher
Products. “This year, we’re excited to gather together once again
with our developer community, where we'll deliver fresh content and
new tools to help them succeed even more."
The event will take place at The Masonic in San Francisco’s Nob
Hill neighborhood. Registration and breakfast begins at 9:00, with
morning keynotes starting at 10:00am. The day will conclude with a
cocktail reception from 5:00pm to 6:30pm.
For more information, full agenda details and to request an
invitation, developers can check the official event Tumblr at
ymdcsf2016.tumblr.com.
About Yahoo
Yahoo is a guide focused on making users' digital habits
inspiring and entertaining. By creating highly personalized
experiences for our users, we keep people connected to what matters
most to them, across devices and around the world. In turn, we
create value for advertisers by connecting them with the audiences
that build their businesses. Yahoo is headquartered in Sunnyvale,
California, and has offices located throughout the Americas, Asia
Pacific (APAC) and the Europe, Middle East and Africa (EMEA)
regions. For more information, visit the pressroom
(pressroom.yahoo.net) or the Company's blog (yahoo.tumblr.com).
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version on businesswire.com: http://www.businesswire.com/news/home/20160208005320/en/
Press ContactYahoo Inc.Kym Lino,
518-669-2017klino@yahoo-inc.com
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