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Yahoo Patent Filings Target Ads In E-Books -BBC

DOW JONES NEWSWIRES A Yahoo Inc. (YHOO) patent application, filed in late 2010 and published last week by the U.S. Patent and Trademark Office, details procedures for including advertisements in electronic books, the BBC reported Monday. According to the report, the company filed two patent applications for e-book advertising technology, potentially including hyperlinks, video or boxes saying "brought to you by Company A." Yahoo noted that a customer's agreement to see more ads could result in discounted or potentially free e-books, the report said. Full story at http://www.bbc.co.uk/news/technology-17657859 -Dow Jones Newswires; 212-416-2900

Stock News for Yahoo! Inc. (YHOO)
DateTimeHeadline
05/17/201320:02:21Source Says Yahoo CEO Mayer to Announce Updates to Flickr Site...
05/16/201317:22:41TECH STOCKS: Cisco Surge Fails To Sustain Tech Rally
05/16/201316:48:41TECH STOCKS: Cisco Surge Ignites Tech Rally; AMD Slides
05/16/201310:59:25TECH STOCKS: Cisco Sparks Networking Rally, AMD Falls
05/15/201317:26:10ComScore: Google's Top Ranking in U.S. Internet Search Slipped...
05/14/201316:43:34TECH STOCKS: Microsoft, Yahoo Lead Slate Of Tech Gains
05/14/201313:26:32TECH STOCKS: Yahoo Leads Techs Up; BlackBerry, Nokia Fall
05/14/201310:29:03TECH STOCKS: Tech Stocks Rise; Yahoo Price Target Raised
05/13/201316:30:11TECH STOCKS: Dell Buyout Drama Claims Tech Spotlight
05/13/201311:48:06TECH STOCKS: Dell Falls As Buyout Drama Claims Tech Spotlight
05/10/201317:11:21TECH STOCKS: Dell, Nvidia, Priceline Lift Tech Stocks
05/09/201316:26:41TECH STOCKS: Microsoft, Rackspace Fall; Groupon Rises
05/07/201322:20:21Alibaba Quarterly Profit Nearly Triples
05/07/201322:07:01Alibaba Group 4Q Revenue Up 80%, Profit Nearly Triples
05/07/201319:30:20Yahoo Struggles to Find Way Out of Microsoft Web-Search Deal
05/07/201316:37:09TECH STOCKS: Yahoo Rises, But Cisco Weighs Down Techs
05/07/201307:18:44French President Says Open to Reshuffling Government, Though...
05/02/201314:33:10France Telecom to Seek Buyers for Dailymotion in U.S. -Report
05/02/201308:04:46French Government Backs Industy Min Decision on Blocking Yahoo!-Dailymotion...
04/30/201319:30:15Yahoo Scraps Dailymotion Purchase After French Pressure

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