LONDON--WPP PLC (WPP.LN) said Monday its operating company FITCH has bought a majority stake in StartJG Hong Kong, a brand and customer experience design consultancy.

The communications company said that StartJG Hong Kong, which has 40 employees, is going to change its name to FITCH Design Ltd.

StartJG Hong Kong's gross revenue for the year ending March 31 was of 31.1 million Hong Kong dollars ($4 million), the company said.

Shares at 0715 GMT up 7 pence, or 0.4%, at 1,756 pence valuing the company at GBP22.48 billion.

Write to Olga Cotaga at olga.cotaga@wsj.com, Twitter @OlgaCotaga

(END) Dow Jones Newswires

October 24, 2016 03:28 ET (07:28 GMT)

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