NEW YORK, April 26, 2016 /PRNewswire/ -- Wunderman, a
leading global digital agency, today announced that Sami Thessman
has been appointed as Chief Creative Officer of the flagship
New York office. Thessman joins
Wunderman New York from Havas Worldwide where he served as
Executive Creative Director.
With more than 17 years of international experience, Thessman
has demonstrated the ability to create award-winning global brand
campaigns. In his new role, Thessman will lead accounts including
United Airlines, Coca-Cola, E*TRADE and Isle of Capri, partnering
with Jamie Gallo, President of
Wunderman New York, and working closely with Lincoln Bjorkman, Wunderman's global chief
creative officer.
"Sami is a proven leader able to combine technology, data and
storytelling in order to help brands build innovative campaigns,
with particular expertise in the technology and financial sectors,"
said Jamie Gallo, President of
Wunderman New York. "His entrepreneurial mindset and technology
expertise will help our clients push the boundaries of consumer
engagement, and build Wunderman's business."
Thessman's appointment follows Wunderman New York's significant
new business wins. The flagship recently became direct agency of
record for E*TRADE, responsible for creative strategy, direct mail
and data & analytics; Wunderman New York is also responsible
for all of Isle of Capri's direct marketing and is leading digital
and branding initiatives for the Major League Baseball Players
Association.
"With more than a thousand data scientists partnering with
thousands of creatives across the world, Wunderman is uniquely able
to help global brands listen to – and engage – their audiences
across all social, mobile and digital platforms," said Thessman.
"I'm excited to join Wunderman New York, the agency is
well-positioned to meet the demands of this developing industry and
I'm ready to help further the insight-driven offering."
Prior to joining Havas New York in 2015, Thessman was the global
executive creative director for Hong
Kong-based TBWA, where he successfully led Infiniti and was
a member of TBWA's global Digital Arts Network. He joined TBWA Hong
Kong in September 2013 and supported
brands including Adidas, AIA, Apple, Lee
Jeans, MasterCard, McDonald's, Michelin, NBA and Standard
Chartered Bank.
Thessman transferred to TBWA Hong Kong from TBWA Helsinki, where
he served as executive creative director and was a member of the
Management Team. While there, Thessman led Nissan in the
Nordics and Baltics and worked with leading brands including
Asuntomessut, Instrumentarium, Tieto, Turvatiimi and Valio. His
work for Nissan Europe, Nissan Global, and Nissan Nordic &
Baltic, received numerous awards including a Cannes' Bronze Lion and Bronze Effie.
About Wunderman
Wunderman is Creatively Driven. Data Inspired. A leading
global digital agency, Wunderman combines creativity and data into
work that inspires consumers to take action and delivers results
for brands. Wunderman has won multiple creative awards and in 2015,
industry analysts named Wunderman a leader in marketing database
operations as well as a strong performer in customer engagement
strategy. Headquartered in New
York, the agency brings together 7,000 creatives, data
scientists, strategists and technologists in 175 offices in 60
markets. Wunderman is a WPP company (NASDAQ: WPPGY). For more
information, please visit www.wunderman.com and follow us
@Wunderman.
Contact
Martina
Suess
+1 (212) 210-3859
martina.suess@wunderman.com
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/wunderman-ny-appoints-sami-thessman-as-chief-creative-officer-300257639.html
SOURCE Wunderman