FORM 6-K
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Report of
Foreign Private Issuer
Pursuant to Rule 13a-16 or 15d-16
under the Securities Exchange Act of 1934
For the Month of May 2015
Commission File Number: 0-16350
WPP PLC
(Translation of registrants name into English)
27 Farm Street, London W1J 5RJ, England
(Address of principal executive offices)
Indicate by check mark whether
the registrant files or will file annual reports under cover of Form 20-F or Form 40-F:
Form 20-F x Form 40-F ¨
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): ¨
Note: Regulation S-T Rule 101(b)(1) only permits the submission in paper of a Form 6-K if submitted
solely to provide an attached annual report to security holders.
Indicate by check mark if the registrant is submitting the Form 6-K in paper as
permitted by Regulation S-T Rule 101(b)(7): ¨
Note: Regulation S-T Rule 101(b)(7) only
permits the submission in paper of a Form 6-K if submitted to furnish a report or other document that the registrant foreign private issuer must furnish and make public under the laws of the jurisdiction in which the registrant is incorporated,
domiciled or legally organized (the registrants home country), or under the rules of the home country exchange on which the registrants securities are traded, as long as the report or other document is not a press release, is
not required to be and has not been distributed to the registrants security holders, and, if discussing a material event, has already been the subject of a Form 6-K submission or other Commission filing on EDGAR.
Forward-Looking Statements
In connection with the provisions of the Private Securities Litigation Reform Act of 1995 (the Reform Act), the Company may include
forward-looking statements (as defined in the Reform Act) in oral or written public statements issued by or on behalf of the Company. These forward-looking statements may include, among other things, plans, objectives, projections and anticipated
future economic performance based on assumptions and the like that are subject to risks and uncertainties. As such, actual results or outcomes may differ materially from those discussed in the forward-looking statements. Important factors that may
cause actual results to differ include but are not limited to: the unanticipated loss of a material client or key personnel, delays or reductions in client advertising budgets, shifts in industry rates of compensation, regulatory compliance costs or
litigation, natural disasters or acts of terrorism, the Companys exposure to changes in the values of major currencies other than the UK pound sterling (because a substantial portion of its revenues are derived and costs incurred outside of
the United Kingdom) and the overall level of economic activity in the Companys major markets (which varies depending on, among other things, regional, national and international political and economic conditions and government regulations in
the worlds advertising markets). In light of these and other uncertainties, the forward-looking statements included in the oral or written public statements should not be regarded as a representation by the Company that the Companys
plans and objectives will be achieved. In addition, you should consider the risks described in Item 3D, captioned Risk Factors in the Companys Form 20-F for the year ended 31 December 2013, which could also cause actual
results to differ from forward-looking information. In light of these and other uncertainties, the forward-looking statements included in this document should not be regarded as a representation by the Company that the Companys plans and
objectives will be achieved.
The Company undertakes no obligation to update or revise any such forward-looking statements, whether as a result of new
information, future events or otherwise.
EXHIBIT INDEX
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Exhibit No. |
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Description |
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1 |
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Press Release dated 19 May 2015, made by WPP plc. |
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2 |
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Press Release dated 19 May 2015, made by WPP plc. |
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3 |
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Press Release dated 19 May 2015, made by WPP plc. |
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by
the undersigned, thereunto duly authorized.
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WPP PLC |
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(Registrant) |
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Date: 19 May 2015. |
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By: |
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/s/ Paul W.G. Richardson |
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Paul W.G. Richardson |
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Group Finance Director |
Exhibit 1
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For Immediate Release |
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19 May 2015 |
WPP PLC (WPP)
WPP has acquired a majority stake in UK-based sports marketing agency Two Circles
WPP has acquired a majority stake in Two Circles Limited, a data-driven sports marketing agency based in London. Following the deal, Two Circles will
become part of ESP Properties, GroupMs newly launched company serving rightsholders from the worlds of sports and entertainment.
Founded in 2011,
Two Circles has established itself as the market leader for a data-driven approach to sports marketing in Europe. Employing 55 people, the agency works with leading sports rightsholders across 10 markets internationally, enabling them to
deliver the right messages to the right customers at the right time and in doing so, deliver commercial growth across all key revenue streams.
The
agencys clients include England and Wales Cricket Board, Valencia CF, Liverpool FC, Lawn Tennis Association, Ascot Racecourse, Harlequins, Bath and Wasps Rugby.
In 2014, Two Circles was awarded Agency of the Year at the BT Sport Industry Awards as well as winning Marketing Week and Sports Technology
Awards. The business is also a nominee for Agency of the Year at the 2015 Brand Republic Digital Awards.
Two Circles will continue to
operate as a stand-alone business within ESP Properties and be led by CEO Matt Rogan and Managing Director Gareth Balch. The agencys consolidated revenues for the year ended 31 August 2014 were £2.7 million, with gross
assets of £1.0 million as at the same date.
This investment continues WPPs strategy of developing its services in fast-growing and
important markets and sectors and strengthening its digital capabilities. WPPs digital revenues were US $6.9billion in 2014, representing 36% of the Groups total revenues of US$19billion. WPP has set a target of 40-45% of
revenue to be derived from digital in the next five years.
Collectively, WPPs media investment management businesses, which include GroupM,
generate worldwide revenues of over US$5.0billion (including associates).
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Contact: |
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Feona McEwan, WPP |
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+ 44(0) 207 408 2204 |
Chris Wade, WPP |
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Exhibit 2
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PRESS RELEASE |
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19 May 2015 |
GroupM expands sports and entertainment offering under
new global agency brand ESP
ESP Properties will be dedicated to serving sports and entertainment rightsholders
GroupM, the worlds leading media investment management company, today announced it is expanding its sports and entertainment offering under a new global
agency brand, ESP.
ESP is made up of two separate businesses: ESP Properties and ESP Brands.
Both businesses will be part of WPPs media investment management company GroupM, but remain independent of its media-buying operations.
ESP Properties will be GroupMs first company dedicated to serving rightsholders from the worlds of sports and entertainment, including federations,
leagues, events, teams, publishers and venues. It will offer a thorough assessment of their commercial programs, and advise how to grow the revenue they generate through a full range of services across data, digital and content development. It will
also offer global partnership sales on behalf of rightsholders, both to existing WPP brand clients and beyond.
ESP Properties will be formed through new
hires, the integration of existing GroupM business units including leading sponsorship agency IEG, and the acquisition of data-driven sports marketing agency Two Circles. It will collaborate with specialists from the WPP network to deliver a full
range of marketing services. It will also work with GroupM Entertainment on new programming concepts and, where mutually beneficial, provide direct finance for new projects.
ESP Properties will launch with over 150 staff in hubs across New York, Chicago, London and Singapore, plus additional teams in Los Angeles, Sao Paulo and
Dubai amongst others. It launches with a roster of globally recognised clients including the All Blacks, Cleveland Cavaliers, Valencia CF, England and Wales Cricket Board, Pele, and City Football Group.
Sir Martin Sorrell, CEO of WPP, said:
There is
significant and growing demand on the part of clients to invest more in content and sports but few in our industry have had a serious response to this. Our new ESP Properties will bring creative power and commercial insight to rightsholders for the
first time, providing unmatched opportunities to better tailor their offerings to the needs of todays brand sponsors. ESP will also work hand in hand with our recent investment in Bruin Sports to provide our clients with access to many
high-value media and sponsorship opportunities.
GroupM is also expanding its support for brands to plan, negotiate and activate sports and entertainment
partnerships by growing the specialist teams in its individual media agencies. These specialist teams will be underpinned in key regions by the second business within ESP, ESP Brands. ESP Brands will be an evolution of the former partnerships
consultancy GroupM ESP.
Dominic Proctor, Chairman of ESP and President of GroupM Global, said:
The global launch of ESP Properties brings leading commercial and creative capabilities to some of the worlds most celebrated names across
sports and entertainment. Sport is a driving force in media and we want to serve the market better by assisting rightsholders in optimizing their properties and creating more winning partnerships with leading brands. At the same time we will ensure
we work more efficiently on behalf of brands by providing even more resources for the specialist sports and entertainment practices that are embedded in our GroupM agencies, underpinned by a central team in key regions, ESP Brands.
The new ESP Properties will be led by John Kristick, Global CEO of GroupM ESP since 2011. John is a senior sports marketing executive with nearly two decades
of international experience, including being appointed Managing Director for the USA Bid Committee to host the 2022 FIFA World Cup, and previously working for more than ten years in Europe serving as an Executive Director for Infront
Sports & Media from its inception. The business will be led regionally by Jonathan Hill (EMEA), Laren Ukman (North America) and JinWei Toh (APAC). ESP Brands will be managed regionally in North America by Bryce Townsend and through the
individual GroupM agencies in other regions.
John Kristick, CEO of ESP Properties, said:
ESP Properties offering is truly unique in meeting the changing needs of the worlds leading federations, events, leagues, teams and other
rightsholders. We have brought together a range of experts from across GroupM, such as IEG with over three decades of experience in sponsorship consulting, and our new partners Two Circles who have been leading the way in data-driven sports
marketing. By combining this strategic expertise with unmatched understanding of how to navigate potential brand partnerships, we can uncover new revenue opportunities for rightsholders worldwide.
The launch is part of WPPs growing commitment to content, demonstrated by its investments in MediaPro, VICE, Indigenous Media, FullScreen, MRC, and,
most recently, Bruin Sports Capital.
George Pyne, founder of Bruin Sports Capital, said:
ESP Properties provides rightsholders around the world with a very powerful combination of strategic services and sales expertise. The ability to
access the groups unmatched global resources and corporate client base will be very helpful as we create value for the relevant businesses Bruin operates. We also anticipate collaborating with ESP Properties to jointly deploy capital and
create new businesses as opportunities arise.
NOTES TO EDITORS
About GroupM
GroupM is the leading global media
investment management operation. It serves as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, as well as Xaxis and Catalyst. Our primary purpose is to maximize the performance of WPPs media communications
agencies on behalf of our clients, our stakeholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other
business-critical capabilities. The agencies that comprise GroupM are all global operations in their own right with leading market positions. The focus of GroupM is the intelligent application of physical and intellectual scale to benefit trading,
innovation, and new communication services, to bring competitive advantage to our clients and our companies. Discover more about us online at www.groupm.com.
About IEG
For more than 30 years IEG has shaped and led
the global sponsorship industry, providing consulting, valuation and research services, as well as insights, trends and training, to rightsholders and brands across sports, arts, entertainment, nonprofit and other partnership sectors. IEGs
proprietary valuation methodology remains the industry-standard for assessing fair value of partnership opportunities. Its consulting, valuation and research teams are now under the ESP Properties name, while insights, trends and events continue
under the IEG brand and via sponsorship.com.
About Two Circles
Two Circles is a data-driven sports marketing agency which helps rightsholders build stronger relationships with their customers. It enables its clients to
deliver the right messages to the right customers at the right time and in doing so, deliver commercial growth across all key revenue streams. The London-headquartered business was founded in 2011, and has grown rapidly to employ 55 people workings
across 10 markets internationally. Two Circles data mining and digital execution capability will allow us to place audience insight, digital creativity and rigorous evidence at the heart of the ESP Properties proposition.
About Bruin Sports Capital
Bruin Sports Capital is a
privately held international media, sports, marketing and branded lifestyle company. Bruin Sports Capital raised $250 million in equity capital, which provides for $500 million in buying power to acquire, operate and build businesses in the
respective segments. WPP, the worlds largest communications services group, is leading Bruin Sports Capitals global syndicate of investors.
Contact
Global
David Grabert, Director, Global Communications, GroupM
david.grabert@groupm.com
EMEA
Jonathan Lenson, Global Head of Strategy & Corporate Development, ESP Properties jonathan.lenson@groupm.com +44 7766 442235
NORTH AMERICA
Jim Andrews, Senior Vice President
jim.andrews@sponsorship.com +1 312 725 5110
For more
information visit www.espglobal.com
Exhibit 3
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FOR IMMEDIATE RELEASE |
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19 MAY 2015 |
WPP PLC (WPP)
Grey Healthcare Group acquires minority interest in PARx Solutions in the US
WPP announces that its wholly-owned operating company Grey Healthcare Group (ghg), a leading healthcare communications services company, has
acquired a minority interest in PARx Solutions, Inc. (PARx).
PARx has built a platform designed to support physicians and pharmacies as they
manage prescription prior authorization requirements that are put in place by payers for an increasing number of branded prescription drugs. The companys web-based portal helps physicians and pharmacies manage prior authorization
requirement for prescriptions in a streamlined, user-friendly manner, thereby allowing more patients to receive the medications that their physicians have prescribed. The company is headquartered in Burlington, MA, with offices in Louisville, KY,
and San Jose, CA, and was founded in 2008.
This investment continues WPPs strategy of investing in digital and important markets such as the US.
WPPs digital revenues were US$6.9 billion in 2014, representing 36% of the Groups total revenues of US$19 billion. WPP has set a target of 40-45% of revenue to be derived from digital in the next five years. In North America, WPP
companies (including associates) collectively generate revenues of almost US$7 billion and employ around 27,000 people.
ghg is part of WPPs
Branding & Identity, Healthcare and Specialist Communications group (which includes Direct and Digital). Collectively, including associates, the companies in this group generate revenues of over US$6 billion and employ over 69,000 people.
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Contact: |
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Feona McEwan, WPP |
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+ 44(0) 207 408 2204 |
Kevin McCormack, WPP |
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+1 (212) 632 2239 |
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