AUSTIN, Texas, May 15, 2015 /PRNewswire/ -- AdPeople's TV
spot for the Austin-based
Center for Child Protection won
"Ad of the Week" from The Drum, Europe's largest marketing media and
advertising publication, beating out 14 other U.S. agencies.
Each week, The Drum showcases recent creative work from
the U.S., Canada, Mexico, and South
America and feature ads for well-known brands and agencies.
The winner is decided by the audience.
The spot is part of a pro-bono campaign to help the Austin-based Center for Child Protection raise awareness
about the importance of spotting the signs of child abuse. While
the Center was able to help more
than 1,900 cases referred to them in 2014, they estimate that only
38 percent of children actually report these types of crimes.
Acknowledging that kids won't just raise their hand and say,
"Excuse me. I'm getting abused," the campaign proceeds to ask: but
what if they did?
The Drum reports, "The Center for Child Protection has released a
powerful spot that encourages parents to learn how to recognize
signs of abuse in their kids." The article continues, "Created by
AdPeople Worldwide, the spot has been voted by US Creative
Department readers as Ad of the Week."
To view The Drum's article, visit:
http://www.thedrum.com/news/2015/05/13/us-ad-week-center-childhood-protection-kids-don-t-talk
To learn more about the campaign and how to spot the signs of
and stop child abuse, visit:
http://centerforchildprotection.org/get-help/spot-stop/
or
http://adpeople.com/new-child-abuse-integrated-campaign-kids-dont-talk-like-this/
Several accomplished Austin
talents came together, donating extensive time and resources to
create this on a nearzero budget: Dave
Mead (Director/Photographer), Rocky
Powell/Rockhouse Films (Producer), John Williams (Casting), Ariel
Quintans/Ron Rendon (Postproduction)
and Mimsie Sumner (Producer).
About AdPeople Worldwide:
With its key North American office in Austin, Texas, AdPeople Worldwide is a global
advertising agency network that operates in a digital world.
AdPeople creates brand stories that come to life through
customer-centric content, delivered with relevant marketing
technology platforms in over 70 markets. AdPeople is part of WPP
(NASDAQ:WPPGY). More info on www.adpeople.com
CONTACT: Andrew Sexton
212.941.3726
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/adpeople-psa-wins-ad-of-the-week-from-the-drum-300084298.html
SOURCE AdPeople Worldwide