LONDON--WPP PLC (WPP.LN) Wednesday said it bought Barcelona-based social media data analytics agency The Data Republic, saying the deal will give Kantar, its data management arm, access to technology which monitors social media conversations about TV shows and advertising. WPP Shares at unchanged at 0808 GMT.

Write to Ed Ballard at ed.ballard@wsj.com; Twitter: @edmballard

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