By Deborah Gage 

After years of serving as a punching bag for startups claiming that innovation at one of Silicon Valley's most prominent cybersecurity companies has stopped, Symantec Corp. is taking on its critics.

The cybersecurity company has launched a partnership with a data analytics incubator, Frost Data Capital, to create and seed cybersecurity startups as a way to solve some of the biggest security challenges for Symantec's customers, according to Senior Vice President Jeff Scheel. These customers run refineries, pipeline operations or hospitals that may be targeted for attacks, and may run critical infrastructure or deal with highly sensitive personal data.

"Their compliance and regulatory risks are huge," Mr. Scheel said.

Symantec and Frost plan to incubate as many as 10 startups a year. The companies will be focused on cybersecurity analytics and the Internet of Things--including all those endpoints--to try to prevent next-generation attacks on corporate infrastructure, the companies said.

Despite the $1.77 billion that U.S. investors poured into cybersecurity last year, according to Dow Jones VentureSource, startups that have raised venture capital can't always help Symantec's customers because VCs are going after billion-dollar ideas, and infrastructure "has not been an area of focus for traditional venture funding," Mr. Scheel said.

Symantec has tried investing in startups through a corporate venture fund but had "very mixed results," he said. "We weren't involved in the initial direction of companies, and [they were] evolving in a way that, even though we had board observation rights, was independent of us."

These investments also are part of Symantec's plan to split off its Veritas storage business, which Symantec bought in 2005 for about $13.5 billion, and focus solely on cybersecurity as a way to rejuvenate the more than 30-year-old company.

Mr. Scheel, who joined Symantec in November from the cybersecurity company FireEye Inc., said he is one of 11 top managers who joined in the past year to reinvigorate the company. Symantec was a cybersecurity pioneer, but has lately been seen as falling behind in the race to combat increasingly sophisticated cybercrime.

Symantec has other cybersecurity plans, too. It will open its telemetry and intelligence cloud, which collects information on hundreds of millions of endpoints--the devices connected to a network--and has been used and has been used to power Symantec's own products to third parties so they can mine it, he said.

"What we envision going forward is an open innovation model for Symantec, " Mr. Scheel said.

Frost Data Capital, meanwhile, closed a second fund, Frost VP Early Stage Fund II LP, this year of about $41 million and looks solely to large corporate partners for its deals. The firm struck a partnership with GE last year around industrial technologies and is incubating about 24 companies so far. It builds startups based on ideas that are vetted with its corporate partners.

"Nobody is building ice cream cones or sneakers or bottle rockets," said Frost President and Managing Partner John Vigouroux.

Symantec will be investing off its balance sheet, Mr. Scheel said, but hasn't said how much money it is committing to this effort. The split between Symantec and Veritas is due to be completed on Jan. 2, 2016.

Write to Deborah Gage at Deborah.Gage@dowjones.com

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