HOFFMAN ESTATES, Ill.,
July 19, 2016 /PRNewswire/
-- This school year, students are giving Kmart high
marks for its ridiculously awesome selection of character
backpacks, brightly printed lunch box kits, graphic tees, new
exclusive Risewear™ gym shoes and more, all while parents are
thrilled that they can budget better thanks to the return of No
Money Down Layaway.
Parents are already planning for back to school shopping this
year while their kids soak up the rest of summer, according to a
recent survey from the National Retail Federation. That's why Kmart
makes it easy for Shop Your Way® members and customers, whether
they shop in-store at Kmart, online or use the Kmart Mobile
App.
"This year, Kmart has kids and parents covered," said
Kelly Cook, chief marketing officer,
Kmart. "Kmart's No Money Down layaway gives parents the option to
plan ahead, while offering all of the stuff students love – from
hot trends such as emoticons and favorite characters, to geo prints
and big florals that make campus dorm rooms bold and bright."
It's Back: No Money Down Layaway
This year, Kmart is
bringing back its famous No Money Down Layaway to help give parents
peace of mind while the whole family continues to enjoy the last
days of summer vacation. Parents can get a head start on shopping
while staying on budget by putting all the hot, must-have
school-year essentials on layaway for $0 down in-store and just a penny online NOW.
Plus, members get $10 off a storewide
layaway purchase of $50 or more.
Layaway is available in-store, through the Kmart mobile app and
online at Kmart.com. And with 'Layaway and Go' through the Kmart
mobile app, simply scan items with your smartphone while in store
to add to any layaway order. This way, all you have to do is pick
up your items at Kmart and you will be ready to go for the first
day of school.
Class is in Session
Follow Kmart's back-to-school
guide for genius deals on supplies, gear and apparel for every
grade*:
Trendy Totes
All new gear that helps them make a bold
statement:
- Select fashion backpacks on sale for $10, reg. $12.99**
- TMNT™ and other character backpacks on sale for $15, reg. $17.99-19.99**
- Kids' H2O lunch boxes or ZAZA totes on sale for $9.99, reg. $12.99**
- 5-pc. backpack sets on sale for $12, reg. $19.99***
- Kids' lunch sack or Hi-Top Munchsak® on sale for $4.99, reg. $6.99***
- Yak Pak® backpacks on sale for $20, reg. $29.99****
- Character lunch kits on sale for $7.99, reg. $9.99****
Show Off Your Style
Swag that shows off their
personality, because when students look good, they feel good:
- Girls' Basic Editions separates on sale from $3.99-$5.99 reg. $5-$7.99**
- Girls' Basic Editions leggings on sale for $5.99, reg. $7.99**
- Select girls' Piper Faves an
Route 66 denim on sale for $9.99,
reg. $12.99-14.99***
- Boys' Basic Editions tees on sale for $4.99, reg. $5.99**
- Boys' short sleeve woven shirts or shorts on sale for
$7.99, reg. $9.99***
- Boys' Basic Editions chino or cargo pants on sale for
$9.99, reg. $12.99***
- Route 66 kids' screen tees on sale for $4.99, reg. $7.99***
- Select kids' Everlast sport footwear on sale for $14.99, reg. $21.99-24.99***
- Boys' Risewear Loop shoe for $29.99
Must-Have School Supplies +
Pencils,
sharpeners, scissors, glue and more that keep kids on point and
prepared:
- BOGO 50% off Crayola colored pencils, crayons, markers or
watercolor paints++
- Wescott® animal-shaped pencil sharpener for $1.49
- Wescott ring eraser (2 ct.) for 99¢
- 2-in-1 cupcake pencil sharpener and eraser for 99¢
- Dixon® No. 2 pencils (8 ct.) on sale for 20¢, reg. 99¢**
- Elmer's school glue, white (4 oz.) on sale for 50¢,
reg.99¢**
- Crayola crayons (24 ct.) for 25¢
- Solid-color poly folders for 20¢
- Wescott scissors (2 ct.) for 25¢
Back-to-Campus
Back-to-campus has never felt more like
home with bright colors and bold prints:
- Cruz black futon on sale for $99.99, reg. $159.99**
- Essential Home complete twin/full bed sets on sale for
$34.99, reg. $49.99**
- 20% off Chindi rugs, reg. $14.99-49.99***
- Essential Home 8-pk. hangers or mini crates on sale for
$1, reg. $1.49-1.99***
- Essential Home 8-pk. washcloth on sale for $1.99, reg. $3.99***
- BOGO 50% select bath accessories, reg. $5.99-19.99***++
- Emoticon puff pillows – heart eyes, wink, monkey, crying and
nerd -- for $5.99+++
- Storage ottomans on sale for $19.99, reg. $29.99**
- Large stacking crates on sale for $3.99, reg. $4.99**
- Essential Home decorative storage on sale for $9.99, reg. $15.99**
Don't Forget: FREEBIE Saturday
To help kids get ready
for the first day of class, Kmart is offering a special back to
school emoticon coloring portfolio***** as part of FREEBIE
Saturday. Stop by your local Kmart on Saturday, July 30 to pick one up.
For more information, visit www.Kmart.com.
*Offers valid in-store and online at Kmart.com. Members get
$10 in points for every $35 spent on apparel, footwear, school supplies,
backpacks and electronics from July
17 – August 17, 2016 (Points
valid for 14 days, $100 point maximum
per member).
** Offer valid July 17 –
July 23, 2016.
*** Offer valid July 24 –
July 30, 2016
**** Offer valid July 30 –
August 6, 2016
*****Available at participating stores for kids 12 and younger
while supplies last.
+ Prices may vary by store
+ +Valid on select products of equal or lesser
value.
+ ++ Available online at
Kmart.com and in select Kmart stores
About Kmart
Kmart is making shopping fun again. The
retailer, a subsidiary of Sears Holdings Corporation (NASDAQ:
SHLD), is bringing back the iconic Bluelight Specials, hosting
Freebie Saturdays and in-store family events for its Shop Your Way
members and customers. Kmart offers customers thrilling deals and
amazing finds on quality products and exclusive brands including
Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense.
MEDIA
CONTACTS:
|
|
Sara
Weitz
|
Andrea
Abate
|
Kmart
|
Zeno Group for
Kmart
|
847-286-0774
|
312-527-2SHC
(2742)
|
Sara.Weitz@searshc.com
|
Andrea.Abate@zenogroup.com
|
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SOURCE Kmart