HOFFMAN ESTATES, Ill.,
May 12, 2016 /PRNewswire/ -- Sears
announced it will open a new store dedicated to one of its
strongest categories – major appliances. Located at 3400 S. College
Ave., in Ft. Collins, Colorado,
the 10,000 sq.-ft. Sears Appliances store features interactive
displays that allow customers to view home appliances in kitchen
vignettes, while offering the power and capability of Sears'
leading integrated retail services.
The new store, which officially opens May
19, showcases a wide assortment of appliances with the top
10 brands of refrigerators, dishwashers, washers, dryers, ranges,
wall ovens, and vacuums in a bright, spacious setting. The "Kitchen
Creator" includes a 122-inch interactive digital display that
visualizes how new appliances would appear in a full-scale kitchen.
Using a tablet, shoppers can select common kitchen layouts and
appliances and further customize the experience by choosing colors
and finishes. In addition, other vignettes showcase the innovative
Kenmore PRO® line, and other leading washers, dryers and
hot water heaters.
"We're using digital innovation and this new store space in a
different way which will enable us to deliver a superior shopping
experience to our members," said Leena
Munjal, senior vice president, customer experience and
Integrated Retail, Sears Holdings. "The store in Ft. Collins is a
great example of how we are focusing on our best categories, stores
and members and how the right blend of a physical store with Sears'
digital capabilities can deliver a fresh, innovative and convenient
way for our members to shop."
The Fort Collins store will
feature the full suite of integrated retail services for which
Sears is known, including:
- Meet with An Expert: The free service helps members shop
for home appliances by letting them schedule appointments with
in-store experts on their own time.
- Free In-Store Shipping: Looking for a product that's not
carried in the Sears Appliances store? Simply open the Sears mobile
app, find the item you want – apparel, footwear, tools, lawn and
garden equipment and more – and get free shipping on orders placed
while in store (when location services are enabled).
- Buy Online and Ship to the Store, In-Vehicle Pickup:
Members can purchase all products available on Sears.com, ship to
the store for free then pick up their items at the store when they
arrive, where they will be ready in five minutes, guaranteed.
Members can even choose to have their item brought out to them by
using Sears' innovative In-Vehicle Pickup service.
- Anyone, Anywhere Pickup: Members can order any item on
Sears.com and send a friend or family member to pick up the
purchase – particularly useful for parents purchasing items for
their kids who may be away at college.
"Sears is the only retailer that provides all 10 top appliances
brands, including Kenmore®, along with the nation's
largest fleet of expert technicians who make home ownership
simpler," said James Coyle,
president of Home Appliances, Sears Holdings. "Buying a new
appliance is a big decision for anyone. This new Sears Appliances
store offers members the ability to design their dream kitchen with
the support of expert associates who will help guide them to a
solution best-suited to their needs."
The new Ft. Collins store will hold a grand opening celebration
May 27 to 29 and will be open daily:
Sunday 10 a.m.-6 p.m.;
Monday-Saturday 10 a.m.-8 p.m. In
most cases, Sears delivers appliances Monday through Saturday
(dependent on zip code). For more than 50 years, Sears has been the
home services and appliance expert. The Sears Appliances store's
associates and technicians, who provide services such as
installation, maintenance and repair, are trained and employed by
Sears. Fort Collins members will
also gain peace of mind knowing they can protect their purchases
with one of the industry's most comprehensive warranty programs,
which has made Sears No. 1 in protection agreements.
For more information, photos and a video about the new store
visit Sears Holdings' blog post at:
http://blog.searsholdings.com/.
About Sears, Roebuck and Co.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings
Corporation (NASDAQ: SHLD), is a leading integrated retailer
providing merchandise and related services and is part of Shop
Your Way, a social shopping experience where members have the
ability to earn points and receive benefits across a wide variety
of physical and digital formats through
shopyourway.com. Sears, Roebuck offers its wide range of home
merchandise, apparel and automotive products and services through
Sears-branded and affiliated full-line and specialty retail
stores. Sears, Roebuck also offers a variety of merchandise
and services through sears.com and specialty catalogs. Sears,
Roebuck offers consumers leading proprietary brands
including Kenmore, Craftsman, and DieHard -- among the most
trusted and preferred brands in the U.S. The company is the
nation's largest provider of home services, with nearly 12 million
service and installation calls made annually. For more information,
visit the Sears, Roebuck website at www.sears.com or the
Sears Holdings Corporation website
at www.searsholdings.com.
MEDIA
CONTACTS:
|
|
Larry
Costello
|
John
Arango
|
Sears PR
|
Zeno Group for
Sears
|
(847)
286-9036
|
(312)
396-9750
|
Larry.Costello@searshc.com
|
John.Arango@zenogroup.com
|
Photo - http://photos.prnewswire.com/prnh/20160511/366849
Photo - http://photos.prnewswire.com/prnh/20160511/366848
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/sears-brings-powerful-digital-innovation-to-appliance-shopping-experience-300267471.html
SOURCE Sears, Roebuck and Co.