Logi BLOK: the Family of Cases Made to be Dropped
July 15 2015 - 04:00AM
Business Wire
This is the New Shape for iPad Protection
Today Logitech (SIX: LOGN) (NASDAQ: LOGI) introduced its first
family of products under the new Logi label: the Logi™ BLOK family
of cases for iPad. Comprised of the Logi BLOK Protective Shell, the
Logi BLOK Protective Case and the Logi BLOK Protective Keyboard
Case, the BLOK family features cushioned square corners designed to
help protect your iPad from drops up to six feet high and onto
surfaces as hard as concrete.
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The BLOK family of cases features
cushioned square corners designed to help protect your iPad from
drops up to six feet high and onto surfaces as hard as concrete.
(Photo: Business Wire)
Tweet now: Meet BLOK: the Logi family of #iPad cases that’s made
to be dropped. Learn more: http://blog.logitech.com/?p=23427
“The iPad is a powerful device. But people have dropped and
damaged – or are afraid that they will drop and damage – the iPad,
so they typically don’t use it to its full potential,” said Michele
Hermann, vice president of mobility at Logitech. “Until now,
protecting your iPad from drops meant covering it with a bulky case
that took away from the beauty and mobility of the iPad. Our
designers worked with material experts to protect the most
sensitive parts of the iPad without adding the bulk you associate
with ultra-protective cases. With the Logi BLOK family of cases you
no longer have to choose between protecting your iPad and having a
beautiful case that allows you to enjoy all the functionality it
has to offer.”
The cases’ square corners have unique extra-absorbent polymers
to give your iPad more protection where it needs it most, the
corners. The absorbent polymer structure supports and flexes with
your iPad upon impact, ensuring it can withstand drops from up to
six feet high and survive surfaces as hard as concrete.
Highlights of the Logi BLOK family include:
The Logi BLOK Protective Shell for iPad Air 2 and all models of
iPad mini is a protective shell with a screen protector that guards
the screen from scratches. The shell has a simple and sleek design
that is ultra-protective, yet maintains the integrity of the iPad
to make it feel as though you’re holding the iPad without a case.
The Logi BLOK Protective Shell is available in black, red/violet or
teal/blue for a suggested retail price of $39.99.
The Logi BLOK Protective Case for iPad Air 2 gives you the same
drop protection as the protective shell, and adds an any-angle
stand that firmly holds your iPad at any angle within a 50-degree
range. The stand adjusts to provide a comfortable viewing angle for
activities that require your eyes to be on the iPad and your hands
free. When closed, the screen cover helps protect your iPad screen
from direct impact. The Logi BLOK Protective Case is available in
black, red/violet or teal/blue for a suggested retail price of
$69.99.
The Logi BLOK Protective Keyboard Case for iPad Air 2 is the
all-in-one iPad case with four modes. Use it as a protective shell
for reading or browsing the web. Kick back its any-angle stand for
hands-free viewing. And when you need to type it offers a wireless,
attachable or detachable keyboard that doubles as a screen cover.
The keyboard features a dedicated row of iOS® shortcut keys for
comfortable typing. The Logi BLOK Protective Keyboard Case is
available in black or teal/blue for a suggested retail price of
$129.99.
The Logi BLOK Protective Shell, the Logi BLOK Protective Case
and the Logi BLOK Protective Keyboard Case are all expected to be
available in the U.S., Australia, New Zealand and select countries
in Europe beginning in August 2015. For more information, please
visit Logitech.com, our blog or connect with us on Facebook.
About Logitech
Logitech designs products that have an everyday place in
people's lives, connecting them to the digital experiences they
care about. Over 30 years ago, Logitech started connecting
people through computers, and now it’s designing products that
bring people together through music, gaming, video and
computing. Founded in 1981, Logitech International is a
Swiss public company listed on the SIX Swiss Exchange (LOGN)
and on the Nasdaq Global Select Market (LOGI). Find Logitech
at www.logitech.com,
the company blog or @Logitech.
2015 Logitech, Logicool, Logi and other Logitech marks are
owned by Logitech and may be registered. All other trademarks
are the property of their respective owners. For more information
about Logitech and its products, visit the company’s website at
www.logitech.com.
(LOGIIR)
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version on businesswire.com: http://www.businesswire.com/news/home/20150715005510/en/
LogitechJessica Monney1-510-713-5830jmonney@logitech.com
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