Intuit Launches Free Online Resource to Fuel the Success of Aspiring Small Business Owners
November 18 2015 - 8:30AM
Business Wire
Early Support and Resources Are Key to
Long-term Success
Today, Intuit Inc. (Nasdaq:INTU) launched a free online tool on
the Small Business Center site to help guide entrepreneurs who have
just started or are thinking about starting their own business.
Offering a step-by-step, interactive guide, the tool provides a
checklist for the millions of Americans who want to start a
business each year.
“We all know that the first year or two of a business is tough
and we want to improve an owner's chance for success,” said Leslie
Barber, Small Business Engagement Officer at Intuit. “We created
this resource as an engaging, practical guide to help new business
owners launch their journeys on the right foot and set them up for
success.”
Frustrations Faced by Startup Business Owners
A new survey conducted by Qualtrics on behalf of Intuit in
October of 2015 highlights the range of challenges that come with
starting a business. The survey, which focused on aspiring business
owners and those in business less than one year found that:
- 68 percent say they wish they had more
guidance about how to start a new business.
- 60 percent say it is hard to figure out
the steps needed to start a new business.
- 56 percent say starting a business is
confusing.
An earlier Intuit study found that:
- The majority (64 percent) of small
business owners start with less than $10,000.
- The primary source of funding for three
quarters (75 percent) of small business owners is their own
personal savings.
- 68 percent of business owners say the
first year is either the most, or more difficult than most
years.
Intuit is working to serve these market segments and address the
problems of confusion and uncertainty by providing them with a
customizable checklist that can alleviate some of the pains newly
launched business owners feel. By putting the right tools and
resources in front of these business owners, Inuit helps small
businesses innovate and grow, helping America’s small businesses
overcome challenges and transform $10K into a successful
venture.
"It’s extremely valuable. Everything on the resource is so
useful and is exactly what someone just starting up needs to look
at,” said Christine Lindgren, owner of small business, Fresh Coat
of Horsham, which launched in April of 2015. “I really wish that I
had a resource like this when I was first starting my business
because things that took me weeks to figure out I could have
handled in a day.”
A Step-by-Step Guide
This resource guides entrepreneurs through six key areas needed
to launch and run a business. By answering the questions and
following the prompts, an entrepreneur will go through a checklist
of items and be pointed to a number of service and solution
providers in the small business ecosystem including those available
through QuickBooks Online. The six key areas include:
- Setting Up: This section helps
entrepreneurs to determine the legal entities and requirements
needed to set up and run their businesses.
- Getting Paid: Whether looking
for mobile, cash register, invoicing, ecommerce or other point of
sale solutions, this section shows future small business owners how
they can get paid quickly and manage their cash flow.
- Creating a Website: From
launching a functional ecommerce experience to creating a brand’s
web presence, this section showcases various tools available to
entrepreneurs to establish their businesses’ Web footprints.
- Doing Accounting: Whether you
want to connect with a professional accountant or track your income
and expenses on your own or with software, this section outlines
various services and products small business owners can use to
effectively run their accounting systems.
- Hiring Employees: From running
payroll to W2s and posting Labor Law posters, this portion of the
tool provides would be small business owners with the ins and outs
to hiring and managing employees.
- Getting Advice: Still have more
questions? Need to talk to a professional accountant, lawyer or
other industry expert? This section shows entrepreneurs where they
can turn for advice.
To see how the tool works, please visit
http://quickbooks.intuit.com/r/how-to-start-a-business/.
Resources:
- QuickBooks on Twitter
- QuickBooks on Facebook
- Intuit Press Room
- Intuit on Twitter
- Intuit on Facebook
- Intuit Community
- Intuit Small Business Blog
About Intuit Inc.
Intuit Inc. creates business and financial management solutions
that simplify the business of life for small businesses, consumers
and accounting professionals.
Its flagship products and services include QuickBooks® and
TurboTax®, which make it easier to manage small businesses and tax
preparation and filing. Mint.com provides a fresh, easy and
intelligent way for people to manage their money while ProSeries®
and Lacerte® are Intuit's leading tax preparation offerings for
professional accountants.
Founded in 1983, Intuit had revenue of $4.2 billion in its
fiscal year 2015. The company has approximately 7,700 employees
with major offices in the United States, Canada, the United
Kingdom, India and other locations. More information can be found
at www.intuit.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20151118005388/en/
Intuit Inc.Steve Sharpe,
650-224-2362stephen_sharpe@intuit.comorAccess CommunicationsJen
Garcia, 415-844-6244jgarcia@accesspr.com
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