Google Makes Push Into Artificial Intelligence With New Offerings
May 18 2016 - 2:50PM
Dow Jones News
Google Chief Executive Sundar Pichai revealed new products and
services that use smarter software to make decisions rather than
follow instructions, part of a major push into artificial
intelligence that he said would define the tech giant over the next
decade.
Google, a unit of Alphabet Inc., said it would soon start
selling a device called Home that will answer users' questions and
complete tasks for them, like scheduling appointments, playing
music and sending emails. The device resembles Amazon.com Inc.'s
popular Echo device.
"We think of it as a conversational assistant," Mr. Pichai told
attendees at Google's annual developers' conference, held at an
outdoor concert venue near its Mountain View, Calif., headquarters.
"We want users to have an ongoing dialogue with Google."
Google also said it would launch a new messaging app, called
Allo, that would incorporate some of the same underlying technology
as Home to create smarter conversations. Google has lagged behind
others in messaging, including rival Facebook Inc.'s two messaging
apps, Messenger and WhatsApp.
The developers' conference is also expected to include
announcements about Google's next moves in virtual reality and
around its Android mobile-operating system.
Google has invested heavily in artificial intelligence in recent
years to strengthen its existing products and spawn new ones.
Artificial intelligence is one of the hottest technologies in
Silicon Valley, where executives and engineers say it can enable
computers to make inferences and decisions, versus simply following
instructions programmed into them.
Researchers increasingly use one branch of artificial
intelligence, called machine learning, to enable computers to
"teach" themselves new skills by reviewing huge data sets. The
techniques are used to enable computers to recognize speech and
images, as well as learn how to drive a car.
Google underscored the importance of artificial intelligence to
its future in February when it named its AI chief John Giannandrea
to run the company's flagship product, search. Google also used
artificial intelligence to create RankBrain, a system to handle
complex search queries that is now one of the most important
factors in how it ranks search results.
Google also used artificial intelligence to develop the software
that defeated the world's best player in the board game Go, years
before experts had forecast. The company's Google Now personal
assistant uses data it collects on users and other contextual
clues, such as their location and the time of day, to deliver
information such as weather or traffic conditions before users ask
for it. Another new Google service emails to suggest replies it has
written for users.
Write to Jack Nicas at jack.nicas@wsj.com
(END) Dow Jones Newswires
May 18, 2016 14:35 ET (18:35 GMT)
Copyright (c) 2016 Dow Jones & Company, Inc.
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