Delivers Fresh-Made Cold Beverages at Home at
the Push of a Button, Including Favorites from The Coca-Cola
Company and Dr Pepper Snapple Group, along with Craft Sodas, Iced
Teas, Seltzers, Flavored Water, Sports Hydration Drinks, Cocktail
Mixers and More
Keurig Green Mountain, Inc. (Keurig) (NASDAQ: GMCR), a personal
beverage system company that has revolutionized the way consumers
create and enjoy beverages, today announced the launch of the
Keurig® KOLD™ system, the first beverage system that allows
consumers to freshly make cold sparkling and still beverages at
home at the push of a button, including beloved favorites from The
Coca-Cola Company and Dr Pepper Snapple Group.
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Keurig® KOLD™ – the first personal cold
beverage system that offers a wide variety of consumers’ favorite
beverages like Coca-Cola®, Diet Coke®, Dr Pepper® and Canada Dry®,
plus new discoveries, fresh-made at home, at the push of a button.
(Photo: Business Wire)
“Keurig has redefined the way consumers enjoy coffee and tea in
their homes and offices and today with the launch of Keurig KOLD,
we’re embarking on a new journey that will change the way consumers
enjoy cold beverages at home,” said Brian Kelley, President and CEO
of Keurig. “The disruptive countertop-size innovation in KOLD is
like nothing consumers have ever experienced – from the rapid
chilling that turns room temperature water to a perfectly chilled
drink at the push of a button; to the dispensing technology that
produces consistently great tasting beverages; to the pod
technology which enables fully carbonated beverages. KOLD delivers
game changing, on-demand variety of sparkling or non-carbonated
beverages all fresh made with Keurig simplicity.”
For the first time consumers will be able to actually make a
Coca-Cola® or a Dr Pepper® on their kitchen counter. The Keurig®
KOLD™ system encourages choice and discovery, including new and
exciting exclusive beverage brands from categories including craft
and fountain-style sodas, zero- and low-calorie flavored seltzers
and waters, sports hydration drinks, iced teas and – coming soon –
cocktail mixers.
Beginning today, the new Keurig® KOLD™ system is available to
order on Keurig.com and will be sold at select retailers both
online and in six cities beginning in October, including Atlanta,
Boston, Chicago, Dallas, Los Angeles and New York.
In addition to the versatility of the system and broad beverage
variety available, the Keurig® KOLD™ system incorporates innovative
features and technology, including:
- Fresh-made. The KOLD™ pod and
drinkmaker do all the work. Simply remove the freshness seal from
the bottom of the pod, pop it in, push the button and freshly make
a cold beverage, mixed to just the right taste each and every
time.
- Carbonation without a CO2
canister. To make carbonated beverages, the Keurig® KOLD™
system uniquely uses Karbonator™ beads, which are contained within
the pod and hold beverage-grade CO2. During the drink making
process, CO2 is naturally released into the beverage to perfectly
carbonate each drink.
- Drinks delivered chilled. The
innovative KOLD™ chiller uses an aerospace-inspired thermal
transfer system to rapidly cool beverages to the ideal chilled
temperature.
- Perfectly portioned. Keurig®
KOLD™ delivers beverages at an eight-ounce portion size, and nearly
all beverages have 100 calories or less.
- Space savings. KOLD™ pods need
no refrigeration so consumers can easily store more beverage
choices in their pantry or in their countertop KOLD™ pod carousel,
offering everyone, including family and guests, exactly the cold
beverage they want, when they want it.
Kelley concluded, “We’re excited to introduce Keurig KOLD to
consumers today and are appreciative of the strong collaboration of
our beverage brand partners, The Coca-Cola Company and Dr Pepper
Snapple Group. The inclusion of their great brands strengthens the
appeal of Keurig KOLD. In addition, we believe Coca-Cola’s
marketing strengths and global distribution capabilities will be
instrumental in the years to come as we look to expand the reach of
Keurig KOLD beyond North America."
Beverage brands offered in the Keurig® KOLD™ system portfolio
include:
- From The Coca-Cola Company:
Coca-Cola®, Diet Coke®, Coke Zero®, Sprite®, Fanta®
- From the Dr Pepper Snapple
Group: Dr Pepper®, Canada Dry®
- From Keurig:
- Seraphine™: Zero-calorie
seltzers in Mediterranean fruit flavors including Passion Fruit and
Persian Lime
- FLYTE™: Thirst-quenching sports
hydration drinks, including Lemon Lime Launch, Red Rush and
zero-calorie Overtime Orange
- Waterful™: Zero-calorie, lightly
flavored and sweetened waters in flavors including Blissful Berry
and Citrus Celebration
- Red Barn Craft Soda™: Naturally
flavored craft soda made with pure cane sugar. Available varieties
include Cane Cola, Root Beer and Zesty Lemon Lime
- Flynn’s Soda Shop™: Soda
fountain classics including Orange Cream, Diet Orange Cream, Root
Beer, Diet Root Beer and Vanilla Cream that taste as good as
dessert
- Tierney’s Iced Tea™: Range of
still, sparkling and diet iced teas. Available varieties include
Diet Peach, Lemon Mint and Passion Fruit Raspberry.
The Keurig® KOLD™ drinkmaker ($369.99 SRP) is available in
either white or black, and comes with a set of two Keurig® KOLD™
drinkmaker glasses. The KOLD™ pods ($4.49-$4.99 SRP for a
four-count box) along with additional drinkmaker accessories, such
as storage carousels and a variety of specialty-designed glassware,
are now available on www.keurig.com/KOLD.
About Keurig Green Mountain, Inc.
Keurig Green Mountain, Inc. (Keurig) (NASDAQ: GMCR) is
reimagining how beverages can be created, personalized, and
enjoyed, fresh-made in homes and workplaces. We are a personal
beverage system company revolutionizing the beverage experience
through the power of innovative technology and strategic brand
partnerships. With an expanding family of more than 80 beloved
brands and more than 575 beverage varieties, our Keurig® hot and
Keurig KOLD™ beverage systems deliver great taste, convenience, and
choice at the push of a button. As a company founded on social
responsibility, we are committed to using the power of business to
brew a better world through our work to build resilient supply
chains, sustainable products, thriving communities, and a
water-secure world.
For more information visit: www.KeurigGreenMountain.com. To
purchase Keurig products: www.keurig.com, www.keurig.ca,
www.keurig.co.uk. For more information about the new Keurig KOLD™
system: http://www.keurig.com/kold.
Keurig routinely posts information that may be of importance to
investors in the Investor Relations section of its website,
www.KeurigGreenMountain.com, including news releases and its
complete financial statements, as filed with the SEC. The Company
encourages investors to consult this section of its website
regularly for important information and news. Additionally, by
subscribing to the Company's automatic email news release delivery,
individuals can receive news directly from Keurig as it is
released.
Forward-Looking Statements
Certain information in this press release constitutes
"forward-looking statements." Forward-looking statements can be
identified by the fact that they do not relate strictly to
historical or current facts. They often include words such as
"believes," "expects," "anticipates," "estimates," "intends,"
"plans," "seeks" or words of similar meaning, or future or
conditional verbs, such as "will," "should," "could," "may,"
"aims," "intends," or "projects." However, the absence of these
words or similar expressions does not mean that a statement is not
forward-looking. These statements may relate to the success of
introducing and producing new product offerings. A forward-looking
statement is neither a prediction nor a guarantee of future events
or circumstances, and those future events or circumstances may not
occur. Management believes that these forward-looking statements
are reasonable as and when made. However, caution should be taken
not to place undue reliance on any such forward-looking statements
because such statements speak only as of the date when made. We
expressly disclaim any obligation to update or revise any
forward-looking statements, whether as a result of new information,
future events or otherwise. In addition, forward-looking statements
are subject to certain risks and uncertainties that could cause
actual results to differ materially from our historical experience
and our present expectations or projections. These risks and
uncertainties include, but are not limited to, those described in
Part I, "Item 1A. Risk Factors" and Part II "Item 7. Management's
Discussion and Analysis of Financial Condition and Results of
Operations" in our fiscal 2014 Annual Report filed on Form 10-K,
elsewhere in that report and those described from time to time in
our future reports filed with the Securities and Exchange
Commission.
KGM-G
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version on businesswire.com: http://www.businesswire.com/news/home/20150929005274/en/
Media Contact:Keurig Green Mountain, Inc.Lynda McKinney,
781-418-3327Director, Public
Relationslynda.mckinney@keurig.comorInvestor Contact:Keurig
Green Mountain, Inc.Kristi Bonner, 646-762-8095Senior Director,
Investor Relationskristi.bonner@keurig.com
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