Google Executive Set To Run Facebook Lab -- WSJ
April 14 2016 - 3:03AM
Dow Jones News
By Deepa Seetharaman and Jack Nicas
Facebook Inc. created a research lab to develop hardware
products and hired a top Google executive to lead the effort,
underlining the social-networking company's broadening technology
ambitions.
The new group, called Building 8, will be led by Regina Dugan, a
former Pentagon research chief who joined Alphabet Inc.'s Google in
2012. It will create hardware products that "advance our mission of
connecting the world," Chief Executive Mark Zuckerberg said in a
Facebook post Wednesday. Facebook will invest "hundreds of people
and hundreds of millions of dollars into this effort over the next
few years," he said.
Building 8 will help launch a 10-year strategic plan outlined by
Mr. Zuckerberg at its annual F8 developer conference this week,
including advances in artificial intelligence, augmented and
virtual reality, and extending Internet access to billions of
people around the world, Mike Schroepfer, Facebook's chief
technology officer, said in an interview..
In a statement, Dr. Dugan said: "Building 8 is an opportunity to
do what I love most. tech infused with a sense of our humanity.
Audacious science delivered at scale in products that feel almost
magic. A little badass. And beautiful."
Dr. Dugan received her Ph.D. in mechanical engineering from the
California Institute of Technology and was the first woman to lead
the Defense Advanced Research Projects Agency, the Pentagon
research lab known as Darpa, which she helmed from 2009 to 2012.
Later, she joined Motorola, then a division of Google, and helped
launch Google's Advanced Technology and Projects, a research lab
for ambitious new products.
"I'm excited to have Regina apply DARPA-style breakthrough
development at the intersection of science and products to our
mission," Mr. Zuckerberg said. "This method is characterized by
aggressive, fixed timelines, extensive use of partnerships with
universities, small and large businesses, and clear objectives for
shipping products at scale."
Dr. Dugan's team at Google is effectively the tech giant's
short-term skunk-works lab, with two-year time limits on many of
its projects. That differs from X, an Alphabet unit that works on
longer-term bets, such as self-driving cars and delivery
drones.
As of last year, Dr. Dugan's lab at Google had about 100 staff
and 1,000 nonemployee subject experts working on various projects,
including sensor-embedded clothing, modular smartphones and
technology that enables mobile devices to effectively "see" in
three dimensions. That 3-D-sensing technology, dubbed Project
Tango, is being released in some smartphones this year.
Dr. Dugan is the latest high-level defection from Google to
Facebook. Last year, Facebook hired Mary Lou Jepsen, a high-profile
executive from Google's advanced-projects lab, to work on Oculus.
Her background is in display technology.
Google on Wednesday thanked Dr. Dugan for her work and said it
wished her "the very best."
At Building 8, which is named for the number of letters in
Facebook, Dr. Dugan will build new hardware products that mix the
physical and digital worlds, the company said. Mr. Schroepfer said
Building 8 will help other Facebook teams on longer-term projects,
including its artificial-intelligence research lab and its Oculus
virtual-reality division, which recently started shipping its first
VR headset.
"It's going to start small but it's going to grow," Mr.
Schroepfer said. "We are serious about this being a group that will
ship products, not just do research."
Building 8 will develop products similar to the virtual-reality
camera that captures 360-degree video that Facebook unveiled this
week, he said. Facebook doesn't plan to sell that camera. Instead,
the company released the designs publicly to encourage other
companies and developers to build VR cameras and thus make it
easier for people to create VR content, which would be a boon to
Facebook's vision for the technology.
"I think that's a really good example of the sorts of projects
we should be doing a whole heck of a lot more," he said. "There are
things we need to do in the world that you can only really do with
hardware, and you've got to kind of build them yourself -- even if
it's just building the reference design for others."
Write to Deepa Seetharaman at Deepa.Seetharaman@wsj.com and Jack
Nicas at jack.nicas@wsj.com
(END) Dow Jones Newswires
April 14, 2016 02:48 ET (06:48 GMT)
Copyright (c) 2016 Dow Jones & Company, Inc.
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