StubHub Becomes Exclusive Ticket Marketplace of Naval Academy Athletics
August 29 2016 - 12:00PM
Business Wire
StubHub, the world’s largest ticket marketplace, has signed a
multi-year agreement with the Naval Academy Athletic Association,
making it the Exclusive Ticket Marketplace of Naval Academy
Athletics. The agreement is in partnership with Spectra Ticketing
& Fan Engagement, provider of integrated ticketing and
marketing services.
The agreement with Navy includes ticketing integration and
sponsorship rights for all on-campus football and men’s basketball
events. This is StubHub’s first full integrated partnership that
also includes sponsorship with an Armed Forces program, and builds
on its position as a major partner and sponsor in the collegiate
space, working with more than 40 Division I universities.
“We cannot be more excited to enter into a partnership with
StubHub. We believe that this partnership will provide our
department with the tools to welcome new fans to our games while at
the same time providing unparalleled customer service to our
current ticket holders,” said Navy Sr. Associate A.D. for Ticket
Operations Matt Munnelly.
Through StubHub’s strategic partnership integration with
industry-leader Spectra Ticketing & Fan Engagement, Navy season
ticket holders will access StubHub as the exclusive ticket
marketplace of the Midshipmen. The service is a fully integrated
ticketing platform, which allows season- and single-game ticket
holders the opportunity to resell tickets with confidence and ease
on the world’s largest ticket marketplace, while also providing
buyers a safe and secure shopping experience, with instant tickets
upon purchase, via mobile delivery or print-at-home.
“We are delighted to expand our partnership with a leading
service academy in Navy Athletics to integrate the
world’s largest marketplace for Midshipmen fans to have access to
incredible football and men’s basketball tickets,” said Kim
Damron, chief operating officer, Spectra Ticketing & Fan
Engagement. “Through our partnership with
StubHub, Navy now provides an exclusive, fan-friendly
ticket marketplace for fans to buy and sell tickets with clear
pricing guidance via industry-leading technology.”
The industry-leading technology, paired with StubHub’s wealth of
data, will also provide fans of Naval Athletics with the clearest
pricing guidance and the most accurate recommendations to get the
very best value. Every transaction is also backed by StubHub’s 100%
money-back Fan Protect Guarantee and access to exceptional 24/7
customer service.
“StubHub is thrilled to add our first-ever full Armed Forces
partnership with Naval Academy Athletics to our NCAA portfolio,”
said Brian O’Malley, sr. manager, business development,
StubHub. “We look forward to providing the Navy sports
community with our trusted and secure platform that provides an
exceptional ticketing buying and selling experience, and to
supporting Midshipmen football and men’s basketball in the years to
come.”
As part of the agreement, StubHub will receive sponsorship and
marketing assets, including digital and in-venue advertising and
hospitality for on-campus football and men’s basketball events,
plus co-branded email and social media promotions.
The Navy Midshipmen kick off their 2016 football season on
Saturday, September 3 in Annapolis against Fordham.
About StubHub
At StubHub, our mission is simple: help fans find fun. We
connect fans with their favorite teams, shows and artists and
introduce them to the ones they'll love next. As the largest ticket
marketplace in the U.S., we enable fans to buy and sell tickets to
tens of thousands of events, whenever they want, through our
desktop and mobile experiences, including our StubHub and StubHub
Music apps for iPhone, iPad, Apple Watch and Android. Offering a
superior fan experience at its core, StubHub reinvented the ticket
resale market in 2000 and continues to lead it through innovation.
Our industry firsts include the introduction of the first ticketing
application and the first interactive seat mapping tool. Our
business partners include more than 60 teams in MLB, NBA, NHL, MLS
and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement.
Throughout North America, the United Kingdom and Germany, StubHub
provides the total end-to-end event going experience. StubHub is an
eBay company (NASDAQ: EBAY). For more information on StubHub, visit
StubHub.com or follow @StubHub on Twitter, Facebook and Instagram
or YouTube.com/StubHub.
About Spectra Ticketing & Fan Engagement
Spectra's Ticketing & Fan Engagement division is a leader in
ticketing, fundraising, marketing, and analytics solutions with
over 35 years of experience. Spectra Ticketing & Fan Engagement
enables college athletic programs, arenas, professional sports, and
performing arts clients to sell more than 120 million tickets per
year.
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version on businesswire.com: http://www.businesswire.com/news/home/20160829005211/en/
StubHubAlison Salcedo, 310-947-2648alsalcedo@stubhub.com
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