StubHub Announces Hottest Summer Concerts with Taylor Swift at #1
May 28 2015 - 06:00AM
Business Wire
Legacy Acts Including Grateful Dead and The
Rolling Stones Dominate the Top 10 List
With StubHub’s Latest Mobile App, Hot Concerts
are Easier Than Ever to Discover
StubHub, the world’s largest ticket marketplace, today announced
the top 10 hottest concerts of the summer, as determined by sales
and demand drawn from its more than 16 million visitors and nearly
10 million live events per month: Taylor Swift overwhelmingly takes
the #1 spot, nearly tripling the demand of One Direction in the #2
spot.
TOP 10 SUMMER CONCERTS*
*As determined by total sales on StubHub for dates from Memorial
Day through Labor Day
1. Taylor Swift2. One Direction3. Grateful
Dead (with only five total dates!)4. The Rolling Stones5. U26.
Kenny Chesney7. Ed Sheeran8. Billy Joel9. Foo Fighters10. Rush
“Once again, pop acts lead the list with Taylor Swift and One
Direction when it comes to the hottest summer concerts to see,”
said Jonah Freedman, Editor-In-Chief for StubHub. “Taylor Swift is
the hardest working solo female performer in showbiz, having
outsold Beyonce by 60% since she started touring in 2011. Legacy
acts, however, dominate the list as they generate more demand with
impressive career catalogues and fans who are willing to pay more
for such novelty shows.”
Other trends in concerts this summer show high demand for the
Grateful Dead, more than any other music festival this summer, but
a continuing growth in music festivals overall:
- Grateful Dead are able to command
nearly 65% more sales per show than Taylor Swift.
- Both series of Grateful Dead concerts
in Chicago (three dates) and San Francisco (two dates) will outsell
any summer festival this year, respectively.
- Taylor Swift’s #1 spot is
long-standing: she is the #1 touring female songstress since she
started touring in 2011.
- Even with the loss of Zayn Malik, One
Direction sales maintain their strength – they maintain the #2
position they held last summer.
- Along with One Direction, Billy Joel is
the only other act to reprise his position on the top 10 from last
summer.
- Billy Joel has commanded the highest
price for a ticket.
- Ed Sheeran is the best deal for a
ticket.
- Music festivals continue to grow:
Lollapalooza is the hottest summer festival.
Last week, StubHub unveiled updates to the iOS and Android
mobile and tablet apps, featuring new personalization tools,
content partnerships and recommendation notifications to make it
easier than ever for fans to easily discover live events. With
iTunes library scanning (on iOS), personalized algorithms to
identify team and artist favorites and more, the StubHub app helps
ensure fans won’t miss some of their favorite acts, while also
providing the opportunity to discover new acts based on
personalized recommendations. Yelp and Foursquare integrations and
easy-to-use mobile ticketing makes the app even easier to plan a
weekend on the go.
About StubHub
StubHub is the world's largest ticket marketplace, enabling fans
the choice to buy and sell tickets to tens of thousands of sports,
concert, theater and other live entertainment events on desktop,
tablet or mobile, as well as the ability to discover local live
music through its iOS app StubHub Music. Offering a superior fan
experience at its core, StubHub reinvented the ticket resale market
in 2000 and continues to lead it through innovation through
numerous industry firsts, including the introduction of the
industry’s first ticketing application, first interactive seat
mapping tool and the first live entertainment Fan Rewards program.
The market leader, StubHub is partners with major organizations and
brands, including more than 60 teams in MLB, NBA, NHL, MLS and
NCAA, plus ESPN, NBC Digital, AEG and Paciolan. Throughout North
America and Europe, StubHub provides the total end-to-end event
going experience that is the way ticket buying should be.
StubHub is an eBay company (NASDAQ:EBAY). For more information
on StubHub, visit StubHub.com, Twitter.com/StubHub,
Facebook.com/StubHub, or YouTube.com/StubHub.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20150528005481/en/
StubHubJessica Erskine, 818-618-8244jerskine@StubHub.com
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