Audi Signs MoUs With Three Chinese Tech Giants
September 11 2016 - 6:15AM
Dow Jones News
By Ulrike Dauer
FRANKFURT-Audi AG (NSU.XE), the premium brand of Volkswagen AG
(VOW.XE), said on Sunday it has signed memorandums of understanding
with three technology giants in China aimed at enhancing the
development of connected cars within Audi's largest regional
market.
The three separate MoUs that Audi China signed with Alibaba
Group Holding Ltd. (BABA), Baidu Inc. (BIDU) and Tencent Holdings
Ltd. (TCEHY) aim to strengthen existing partnerships in the areas
of data analysis, developing internet-vehicle platforms and
intelligent urban transport, Audi said.
Audi and Alibaba already cooperate on integrating real-time
traffic data and high-resolution 3D maps. From 2017 onward, Audi
will launch Baidu CarLife apps in its local models. Audi and
Tencent currently develop the integration of WeChat MyCar services
into Audi models, starting with location-sharing and music-sharing
services.
FAW-Volkswagen Automotive Co. Ltd., Audi's joint venture with
the parent in China, takes part in each cooperation agreement.
"China has become an important lead market for digital
technologies. Baidu, Alibaba and Tencent are strong innovators. We
are determined to work with them on features for the connected car
of the future," said Joachim Wedler, president of Audi China.
An Audi spokesman said it was too early to specify any concrete
investments that the company may plan as a result of the
partnerships.
Write to Ulrike Dauer at ulrike.dauer@wsj.com
(END) Dow Jones Newswires
September 11, 2016 06:00 ET (10:00 GMT)
Copyright (c) 2016 Dow Jones & Company, Inc.
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