FORM 3
        
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

SELF DENNIS D.

2. Date of Event Requiring Statement (MM/DD/YYYY)
1/8/2016 

3. Issuer Name and Ticker or Trading Symbol

ACXIOM CORP [ACXM]

(Last)        (First)        (Middle)

ACXIOM CORPORATION, 601 E. THIRD STREET

4. Relationship of Reporting Person(s) to Issuer (Check all applicable)

_____ Director                            _____ 10% Owner
___ X ___ Officer (give title below)          _____ Other (specify below)
Divisional President /

(Street)

LITTLE ROCK, AR 72201       

(City)              (State)              (Zip)
5. If Amendment, Date Original Filed (MM/DD/YYYY)

 

6. Individual or Joint/Group Filing (Check Applicable Line)

_ X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person


Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)
2. Amount of Securities Beneficially Owned
(Instr. 4)
3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)
4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock, $.10 Par Value   32183   (1) D    
Common Stock, $.10 Par Value   600.1954   (2) I   by Managed Account 1  

Table II - Derivative Securities Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 4)
2. Date Exercisable and Expiration Date
(MM/DD/YYYY)
3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)
4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)
6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (right to buy)     (3) 5/20/2025   Common Stock, $.10 Par Value   15046   $17.49   D    
Non-Qualified Stock Option (right to buy)     (3) 5/20/2024   Common Stock, $.10 Par Value   12544   $21.17   D    
Non-Qualified Stock Option (right to buy)     (3) 11/12/2023   Common Stock, $.10 Par Value   12862   $32.85   D    

Explanation of Responses:
( 1)  This total includes 11,626 restricted stock units that represent a contingent right to receive one share of the registrant's common stock per unit. The units vest incrementally over four years from their grant dates, with 25% of the total becoming vested on each of the first through fourth anniversaries of the grant dates. This total also includes 17,214 performance units. Each performance unit represents a contingent right to receive one share of the registrant's common stock. Vesting will occur subsequent to the attainment of certain performance criteria approved by the Compensation Committee of the registrant's Board of Directors for designated three-year performance periods. If the performance criteria are exceeded, vesting may occur in an amount up to 200% of the reported number of shares; likewise, if the performance criteria are not attained, less than 100% of the reported number of shares may be vested.
( 2)  These shares are held under the Company's 401(k) Retirement Savings Plan, 20% of which have vested.
( 3)  These stock options will vest incrementally over four years, with 25% vesting on the first anniversary of the grant and 25% each 12 months thereafter until 100% vested. Option term is 10 years from date of grant.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
SELF DENNIS D.
ACXIOM CORPORATION
601 E. THIRD STREET
LITTLE ROCK, AR 72201


Divisional President

Signatures
By: Catherine L. Hughes For: Dennis D. Self 1/15/2016
** Signature of Reporting Person Date


Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.
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