By Brian Fitzgerald 
 

Apple continued to defy the problems gripping the rest of the smartphone market, posting a 33% increase in quarterly profit on the back of surging iPhone sales and explosive growth in China.

To access the live blog online, click here: http://blogs.wsj.com/digits/

6:09 pm | by Brian Fitzgerald

That's it from me. Thanks for sticking with the blog, and my apologies for the technical snafus. We'll dissect the most interesting pieces with another blog post or two, and make sure you check out the main earnings story from Daisuke Wakabayashi, which will be updated.

6:04 pm

I thought the best question was about the Watch. Cook was challenged over his reaction to the launch, and what it means that there weren't more "superlatives" around it. Cook held is ground, saying he couldn't be clearer, but I think the analyst is right. The color and commentary is more subdued around the Watch than you might have expected.

6:02 pm

The numbers for iPhone and China were beyond strong, and the app store and Mac are bright spots. Cook refused to bow to concerns about the iPad. There will be growth again, he says.

6:01 pm

Analysts were fixated on the operating margin issue. I imagine they thought the Apple Watch would have less impact as the company gets away from the launch, but the impact is still there. It's fair to say that the impact takes some time to work itself out.

5:59 pm

And that's it for the call, wrapping up in just under an hour.

5:59 pm

"I don't want to speculate" on where it could go. Cook says the analyst has as good a chance of doing it as he could. It's early stage changes in media, which is great for customers, he says, and Apple will be there.

5:58 pm

He is sidestepping the business aspect of this question by talking about how great HBO content is.

5:58 pm

A question about Apple as a conduit for HBO and similar products. Is it about selling devices? Expanding revenue. What's the business here?

Cook says it is about giving the customers something they want, with ease of use and in environments they are comfortable in.

5:57 pm

Cook reiterates its revenues are up 58% in emerging. BRIC countries were up 64% -- that's Brazil, Russia, India, China. Cook says it has to be coming from the middle class. There are only so many upper-income people. You can't grow like this without the middle class.

5:55 pm

A question about sales in China. In the past, seemed a lot of middle class in China were buying. And any color on other markets? Basically, do you have the right price points with your demographics?

5:55 pm

A question on why guidance is lowering? Maestri mentions a loss of leverage from the last quarter, the Watch issue, currency impact -- all the same reasons.

5:54 pm

A question about that upgrade cycle - the 20%. Cook says he doesn't have a lot of comparison data on hand or on head, but just generally that there is significant opportunity for people to upgrade.

The flipside is that perhaps people don't want to upgrade. But that's not what Cook is going to say. He sees opportunity.

5:52 pm

A lot of room to fund its program, Maestri says.

5:52 pm

Maestri says there is great value in its stock. That's why so much of its program is in buying back stock. He says he understands that Apple has value investors, and he expects to increase the dividend every year. Apple will continue to generate cash in the U.S., but a good portion will be funded by debt.

5:50 pm

"We know Apple very well."

5:50 pm

Maestri says the logic hasn't changed over the years.

5:49 pm

He says there are continued investments in the pipeline. The iPad is a strong business in the long term, Cook says, but he won't predict when growth will happen again.

5:48 pm

And, as he likes to mention, the usage numbers are off the charts. No comparison, people use their iPads.

5:48 pm

Cook: Stop having a situation when we don't have to have an inventory correction. And has there been cannibalization? Yes, from iPhone and the Mac. We haven't had to deal with that before. "It is what it is." The IBM partnership is early stage.

The underlying data feels better than the sales numbers, he says. He points to China data and the first-time buyer data. You don't get those numbers in a "saturated" market. Cook says he doesn't buy that theory.

5:46 pm

Follow up question: What will it take to reignite iPad sales?

5:45 pm

"We're investing a lot across the board," Cook says. Chinese developers are coming on board -- payments of almost $5 billion, with half in the past year. He is pointing to the momentum there.

5:44 pm

Cook is spending a good deal of time on app store and services in China, and opening stores there.

5:44 pm

He says the iPad had its best quarter ever in China itself -- not the broader region -- at a time when the market contracted.

5:43 pm

He also mentioned that Mac sales are growing in China while the overall PC market contracts.

5:42 pm

Cook says the 71% gain from a year ago was "incredible." He said there was a strong holiday season with the New Year. The iPhone led the way. He said the estimates from Kantar are Apple gaining about 9 points of market share.

5:41 pm

A question about what's going on in China, where the results were pretty strong.

5:41 pm

I'll throw my lot in here. The iPad is like a giant iPhone, so a lot of efficiency to capitalize on. Not so with the Watch.

5:41 pm

New categories are like this in the early going, Cook says.

5:40 pm

Cook says there won't be guidance beyond the third quarter. He says, yes, it is right now lower and no surprise. That makes sense. He then says the analyst must just be looking at it through a different lens.

5:39 pm

Follow up question is about the Watch margins. Will they be lower than the company average?

5:38 pm

Cook reiterates that when demand is greater than supply, it's difficult to say. "I feel really great about it." Customer response is "literally" about 100% positive.

5:37 pm

Cook says he is "thrilled," and that's how you should read it. "Not sure how to say it any clearer than that."

5:37 pm

Asks to put it in context with the iPad.

5:37 pm

A follow up on the Watch. A hardball one -- in the past, Apple has talked about product launches with superlative after superlative. But not so with the Watch, where you are much more modest. Are we reading you right?

5:35 pm

Cook says about 20% of the active install base has upgraded to an iPhone 6 or 6 Plus, so a lot more to go he says.

5:35 pm

Maestri says the current margin represents the currency impact, and the Apple Watch launch, where there is a lot of spending for a new product.

5:34 pm

Question on the switchers. What will that mean for market share going forward. And any question on margin impact on the Watch? Cook says it is growing faster than the market itself in multiple countries. So Apple is bullish, he says. He repeats strength with first-time buyers.

"It's tough to find something in the numbers not to like," Cook says casually.

5:32 pm

A follow on R&D spending. What's driving all the spending? Any products driving it - or bigger bets? Maestri says the current portfolio is broader than ever - two iPhones, two iPads, the Watch. So that's a good deal of it. But also some core foundational tech in house than in the past, he says. And yes, spending on projects that won't deliver revenue until later. That's why R&D is going up. It is the core of the company, Maestri says.

5:30 pm

Cook thinks that new countries can be sold in June. On a demand point, he says it is hard to gauge when there is no product in stores. He repeats the overwhelenmingly positive reaction. But Apple is in much better shape in terms of apps, he says. Over 3,500 in the app store for the Watch -- way more than the iPhone or iPad. Apple had wanted at least 1,000.

5:29 pm

Question about ramping up the Watch. Is it a slow ramp? Cook asks if that means supply? Analyst says, well, all measures.

Cook wants to separate supply and demand. The latter is greater, he says. He says Apple was able to give more people Watches over the weekend than it had expected. So far, we know all this already.

5:28 pm

Question: What's the effect of currencies? Are you managing it by adjusting supply?

Maestri has numbers at the ready, cause he knows it is on people's minds. He reminds that post-hedging impact was expected to be about a percentage point on margins, and that's exactly what happened. He expects the impact to continue through the next quarter. He says the company deals with it in many ways.

"They are part of business," he says. Does that mean it isn't a "one-time item"? Just asking.

Follow up is asking for more color on this, including on the new iPhone rate. Cook repeats his comment about phone switchers. He says a reasonable percentage of first-time buyers are coming in emerging markets, where growth was up 58%. Would have been higher without the headwinds.

5:19 pm

On share repurchases, 80 billion were at an average price of $85.

5:19 pm

Maestri says Apple ended the quarter with $195 billion in cash plus marketable securities, and more than $171 billion was offshore. Cue the debate over the corporate tax rate.

5:18 pm

Maestri channels some significant third-party shade: According toApp Annie, the Apple app store generated 70% more global revenue in theMarch quarter than Google Play.

5:17 pm

A lot of time spent by Maestri on the iPad. This has happened in recent quarters. He is touting the leadership of the iPad in business, and how people who say they are going to buy a tablet want an iPad. It's meant to counteract numbers that aren't blockbuster.

5:16 pm

No surprise: the iPhone 6 and 6 Plus drove the 61.2 million phones sold. That, plus a good mix of higher-capacity units sold, led to the average selling price of a phone went up$62 to $659, he says.

5:13 pm

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Maestri is going through the financials now, some of which Cook already mentioned.

5:13 pm

No word on how many of those people actually received the watches.

And a reminder that WWDC is only six weeks away. Already.

5:12 pm

Apple Watch. Talking about reaction from the customers who got them. Response is overwhelmingly positive.

5:11 pm

Incredibly popular with Apple TV users. One of the top app store downloads.

5:11 pm

HBO Now streaming service gets a nod.

5:11 pm

Moving on to products: New MacBook. "Very happy with response from customers."

5:10 pm

More on energy farms and renewable energy for the data centers. "Apple is deeply committed to these initiatives," he says.

5:10 pm

Apple is responsible for creating more than 670,000 jobs across Europe, he says. He is touting the data centers being created, and the environmental footprint, but also that a lot of the jobs are through the app store.

5:08 pm

(And ResearchKit, the science data-gathering app family.)

5:07 pm

Cook is high-fiving on lining up retailers for Apple Pay. Best Buy is in, but also a health-care payment network, he says. And he is going through health apps that are being developed through HealthKit.

5:06 pm

Talking about the $200 in total capital return. More to come. Cook also mentions that the Discover is now on board with Apple Pay. That's the last of the big card companies.

5:05 pm

We've made 27 acquisitions in the last 6 quarters.

5:05 pm

One of Cook's favorites: We are growing the Mac while the PC industry contracts.

5:04 pm

App store had its best quarter ever. Services revenue of near $5 billion is a record.

5:04 pm

Cook: strongest March quarter ever. Higher rate of people switching to the iPhone than in previous cycles.

5:03 pm

Safe harbor statements now, and Tim Cook and Luca Maestri can be heard clearing their throats, getting ready.

5:03 pm

The call is under way. Thanks to everyone for hanging around through the technical difficulties. Hope that doesn't happen again.

5:02 pm

Interesting wrinkle in the data chart. All of Apple's geographic revenue segments were down from that ridiculous first quarter. ... Except China. That region, which includes HK and Taiwan, was actually up 4%.

4:58 pm

Apple just posted its data sheet for the quarter. You can see it here. Services revenue was nearly $5 billion. The "other products" group had revenue of $1.69 billion, down 10% from a year earlier. I'll be honest, I don't know if any Apple Watch preorder numbers are included in there. But it does speak to the end of the iPod.

4:53 pm

Here is the first cut at the earnings story from Daisuke Wakabayashi.

4:50 pm

We've got a few minutes before the call.

4:50 pm

Revenue from Greater China was up 71% to $16.82 billion. That compares with $21.3 billion in the Americas region, which was up 19%. Revenue in Japan fell 15% to $3.46 billion.

4:48 pm

Apple is boosting its dividend by 11% and its share-repurchase program to $140 billion. In all, Apple pledged to return $200 billion to shareholders through buybacks and dividends by March 2017. It had previously promised to return $130 billion by the end of 2015.

4:46 pm

I'll just chalk that hiccup up to overwhelming popularity and demand for a live blog from yours truly. Cause the alternatives just get me all enraged.

4:43 pm

Readers, my apologies. We had some technical difficulties and it looks like a whole swath of my posts never showed up.

EPS: $2.33 .. this is above Wall Street forecasts.

Revenue is $58 billion, also above what Wall Street expected. Apple sees revenue in Q3 of between $46 billion and $48 billion.

Net income was $13.6 billion.

The gross margin figure was 40.8%, above Apple's own guidance.

Sales numbers:

iPad was 12.6 million

iPhone was 61.2 million

Mac was 4.6 million

4:35 pm

Apple does so much business overseas, I wonder what the bite from the stronger dollar was. It's been a sharp blow to other companies.

4:32 pm

iPad sales: 12.6 million

4:32 pm

Gross profit margin: 40.8%

4:31 pm

Revenue: $58.01 billion

4:30 pm

Numbers are out:

4:30 pm

I mentioned earlier that Apple doesn't give out guidance on its profit, but it does talk about margins. Three months ago, itestimated its profit margin would come in between 38.5% and 39.5%.

4:26 pm

Still waiting. Had I know, I would have made a coffee run. As my kid says, dangit.

4:22 pm

Still waiting on the numbers. Checking in on the stock, it finished up 1.8% at $132.65. After hours, the stock is up about a half-percent.

4:20 pm

I was a big fan of this tweet earlier. Really sums up the past few years.

Eight years, 9 products, $600 billion of new market value. Apple's incredible journey in one simple chart. $AAPL

pic.twitter.com/ZFDfTSg4ei

--- Dennis K. Berman (@dkberman) April 27, 2015

4:17 pm

There is a super handy sheet on Apple's site you can look at, too. Here is the table for Q1 results. And here is the one from a year earlier, where we'd compare results.

4:11 pm

I still think it's a crazy coup that Apple gets free advertising from big banks regarding Apple Pay.

4:10 pm

I also expect Apple to talk about how successful Apple Pay is. There are a bunch of banks and retailers signed up, and Apple can stay with this for the long hall. I don't know how you measure financial success easily, and any money made it folded into the services line on the balance sheet, along with iTunes and the App Stores.

4:05 pm

I'd like to level set some expectations here: I don't type as fast as a newswires! So when the numbers come out, I'll get them to you. Just not like a robot.

4:04 pm

Thanks for the questions, readers. The call is at 5 p.m. ET, and you can listen here. Mind the instructions about what device or browser to use. The earnings can come any time after 4 p.m. ET.

4:02 pm

Good readers, you are always invited to share your thoughts in the comments area. I'm not terribly interested in the Apple v. Samsung flame wars. Outside of that tired commentary, let us know what you are thinking. Specifically, if you were able to ask a question on the conference call, what would it be?

4:00 pm

(Reminder that analyst forecasts on per-share profit are usually compared with the adjusted figure, not the net income bottom line.)

3:59 pm

With a few minutes to go before the closing bell on Wall Street, Apple's stock is up 1.6%. Analysts surveyed by Thomson Reuters expect earnings of $2.16 a share, compared with a split-adjusted $1.66 a year earlier. (Apple had a 7-for-1 stock split in June.)

Revenue is expected to be $56.08 billion, compared with $45.6 billion reported a year earlier. If Apple hits that forecast, it would have to pass the top end of its own guidance last quarter, at $55 billion.

3:56 pm

And, of course, we're looking for some sense of how sales of Apple Watch went during the preorder period, and perhaps the launch weekend. I'm not hopeful for specific numbers, but I wouldn't be surprised if CEO Tim Cook doesn't say the activity has blown past the company's expectations.

Remember, the Apple earnings sheet doesn't include the Watch on its own line, like the phone, tablet and computer. That goes in the "Other Products" category, which also includes Beats, Apple TV and now the iPod. But we know Apple didn't make enough of the Watches for the launch. Let's see what else the company has to say.

3:51 pm

Another area to keep an eye on is Apple's cash position. It was at a staggering $178 billion three months ago. We're watching to see if Apple ups its program to return money to shareholders. It has less than $30 billion to go by the end of the year to fulfill the current plan.

3:49 pm

Outside of the smartphone sales, there are a couple of other things to watch in the earnings report and during the call. One is sales in the Greater China region, which includes Taiwan and Hong Kong.

China is an increasingly important market for Apple, and deals struck there have helped the company push ever-more products. For Q1, the company reported sales of $16.14 billion. A year ago, revenue from the region was $9.29 billion.

3:46 pm

It's important to keep those numbers in mind. Apple Watch and Apple Pay ate up the majority of news headlines in recent months. The MacBook gets a lot of attention, and even Mac computer sales have been shining. The iPad continues its downward trend, suffering from twin challenges of a slower upgrade cycle and bigger-screen phones eating into demand for tablets. Despite all of that, the iPhone is the story.

3:43 pm

What will Apple do for an encore? Don't expect sales to match that heady number from Q1. Still, Apple is expected to show robust growth in phones from a year earlier.

Analysts polled by Fortune Magazine think Apple sold 56.8 million iPhones, 30% more than the same period a year ago. That's still pretty impressive. Analysts at FactSet are expending a similar number of around 55 million, according to CNN Money.

3:37 pm

Yes, it's second-quarter earnings even though the calendar year is typically the end of the first quarter. Apple's first quarter includes the holiday season. Three months ago, the company had a bonkers quarter.

To put it more professionally, it was the most profitable quarter of any publicly traded company ever. It was all thanks to sales of the iPhone, with hit 74.5 million thanks to Apple's new pair of bigger-screened phones.

3:34 pm | Welcome! | by Brian Fitzgerald

Hello everyone. Thanks for stopping by our live blog for Apple's second-quarter earnings and the company's call with Wall Street's financial analysts.

Subscribe to WSJ: http://online.wsj.com?mod=djnwires

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