REWE Extends Cooperation with IFCO in Germany
06 February 2015 - 1:32AM
Business Wire
The agreement also covers the introduction of the new Black Lift
Lock RPCs
IFCO SYSTEMS, the leading global provider of reusable packaging
solutions, has extended its cooperation agreement with the REWE
Group ahead of schedule. Within the scope of the agreement, IFCO
will provide the REWE supermarkets and PENNY discount stores with a
black version of the innovative Lift Lock RPC – for the first time
on the European market.
“The REWE Group is a strategic partner for us, with whom we are
cooperating on a long-term basis in order to improve business
operations and provide the desired RPC concepts and service
models,” said Wolfgang Orgeldinger, Chief Executive Officer of IFCO
Systems. Mr Orgeldinger continued by stating that “at IFCO,
everything is about fulfilling the requirements of our customers
and the objective of jointly developing the best possible
solutions.”
Also the REWE Group emphasizes the strategic aspect of the
long-standing partnership with IFCO. “Constant innovation capacity,
comprehensive services and IFCO’s high level of commitment were
among the main reasons for the decision to extend the contract,”
said Eugenio Guidoccio, Head of Strategic Purchasing, Fruit and
Vegetables, REWE Group.
With the introduction of the Black Lift Lock RPC, REWE will
receive an optimal standard packaging system for fruit and
vegetables. Besides the logistical advantages of the new generation
of IFCO crates (extremely low empty stack height, more interior
volume, more layers per pallet, better product protection, improved
ergonomics), the REWE Group particularly appreciates the elegant
design and the new coloring of the new product. “We thus receive a
display system that further underlines our high quality standards
with regard to fruit and vegetables,” commented Guidoccio.
The two companies are planning to gradually introduce the new
IFCO crate generation during the forthcoming months for all stores
of the REWE Group in Germany and are also examining the possibility
of extending the cooperation to further applications in the future.
“We are in intensive talks about the introduction of the Caja de
Oro banana RPC for banana imports as well as the use of IFCO crates
for other areas, such as eggs or meat,” explained Michael
Meierh�fer, Vice President North and Central Europe, who is also
responsible for IFCO’s operations in Germany.
Additional Information
IFCO is the leading global provider of reusable packaging
solutions, operating a pool of over 200 million Reusable Plastic
Containers (RPCs) in 34 countries. IFCO RPCs are used primarily to
transport fresh products from producers to leading grocery
retailers worldwide. IFCO's solutions help retailers and producers
reduce costs and increase sales by maximizing efficiency, product
protection, sustainability, and safety throughout their supply
chains. IFCO is a member of the Brambles family of companies. For
more information, visit www.ifco.com.
About Brambles
Brambles Limited (ASX:BXB) is a supply-chain logistics company
operating in more than 50 countries, primarily through the CHEP and
IFCO brands. The Group specialises in the pooling of unit-load
equipment and associated services, focusing on the outsourced
management of pallets, crates and containers. Brambles primarily
serves the consumer goods, dry grocery, fresh food, retail and
general manufacturing supply chains. In addition, the Group
operates specialist businesses serving the automotive, aviation,
and oil and gas sectors. Brambles employs more than 14,000 people
and owns more than 470 million pallets, crates and containers
through a network of approximately 850 service centres. For further
information, please visit www.brambles.com.
IFCO SYSTEMSHillary Femal, VP - Global MarketingT: +
1-813-463-4124F: + 1-813-286-2070M: +
1-813-992-1470Hillary.Femal@ifco.com
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